Well, you are finally ready to do it. You are going to open your very own personal training studio. I know how you must feel; I was there myself two years ago. I was excited and very nervous at the same... View More
Pilates Products Pilates has proven broad appeal to exercisers of all ages and levels of fitness and agility because of its focus on toning muscles and improving balance and alignment. At its most essential... View More
For the past several months, we’ve discussed marketing your fitness business every which way to Sunday, and I admit, sometimes it can be a little overwhelming. Not to worry, though; there’s... View More
A budget crunch and a tight economy have squeezed many businesses, and the business of personal training is no different! Experienced trainers are looking at ways to service clients and offer variety in... View More
We are on the brink of an exciting BOOM! If you have not seen it yet, I am sure you will. As people are losing their insurance and purchasing insurance outside of work is becoming so expensive that it... View More
Years ago, when I was training at a health club, I witnessed the success of one trainer and the demise of another. The first trainer was young, new to the industry, and eager. He made his share of mistakes... View More
Brian Schiff's Functionally Fit continues to target the infamous knee with a pair of glute-strengthening, quad-building, hamstring-empowering exercises: single-leg posterior and anterior reaches.See... View More
As trainers, we get so tired of anything promising to spot-remove fat. However, we know that “lean thighs” or a “flat belly” are terms that clients will continue to buy, regardless... View More
We live in a fast-paced world. Ideas, inventions, trends and tastes all come and go at lightning speed. What's hot is soon... not. Pagers to cell phones, cell phones to Blackberries, email to instant messaging... View More
We work so hard to try and figure out the magic marketing equation that it seems counterintuitive to ever, ever fire a client. After all, somebody paying you good money for that hour - no matter how annoying... View More
If my history serves me correctly, personal training and personal computers both became mainstream at about the same time, somewhere in the mid-1980s. You can call it coincidence if you want, but ever... View More
Brian Schiff's Functionally Fit takes a new step - or, more appropriately, a bend - into a new miniseries. This time, he takes a look at exercises that help training one of the most troublesome parts... View More
I read one of the most amazing quotes the other day: "People spend their lives in the service of their passions instead of employing their passions in the service of their lives," said Sir Richard Steele.... View More
If I were to ask you, “What are you?” you might look at me a little strangely and reply “a person,” “a woman” or maybe “a personal trainer,” “fitness... View More
ALA is a fatty acid that might have been classified as a vitamin except that by definition, a vitamin is a micronutrient the body cannot synthesize. The body is capable of manufacturing Alpha Lipoic Acid... View More
You might have heard of L-Carnitine and heard that it has some fat burning properties in supplemental form. L-Carnitine is an amino acid that aids in shuttling fat into the muscle cell to be burned . .... View More
Training athletes isn't just for strength coaches and physical educators anymore. With phrases like "specialization of training" and "sport-specific workouts" penetrating the market, personal trainers... View More
Managing a personal training department requires a number of skills, not the least of which is creating and enforcing systems to ensure that results are generated in a reproducible fashion. As the leader... View More
The vast majority of personal trainers entered the field because they care deeply about helping people. But many personal trainers do not realize that the teaching they give and information they share... View More
The one thing that can drown your independent spirit and entrepreneurial fire quicker than a subtropical monsoon is the prospect of providing your own health insurance. Being your own boss or setting your... View More