When we think about movement longevity, we often focus on what the body is doing — strength, mobility, stability, and balance.But movement does not begin with action. It begins with perception. Befo
There are a few different types of exercises that can be beneficial for Parkinson’s. The best home/occupational therapy exercises include the standing single-leg raise and wrist curls... View More
In the fitness industry, pricing pressure is constant. Big-box gyms advertise $19 memberships. Franchise studios promote introductory specials. Boutique competitors run flash sales to fill slow season
Is it safe? Is it effective? What exercises should you be attempting to do?I am going to show you in this video a handful of exercises you can start with for your frail to fit-level clients... View More
This exercise is an excellent choice to target upper body strength and core stability. Proprioceptive deficits and poor core stability can cause energy leaks and increase injury risk... View More
The variables are personal, emotional and deeply human. The product isn’t just a service — it’s an experience. Your “inventory” walks through the door every day with its own... View More
Ask many trainers a question involving what the “best exercises” are and they’ll usually say “it depends,” and leave it at that, as though they’ve just said something... View More
First off, who is a senior these days? If you ask one 65-year-old they will tell you they are not even close to a senior, but the next one totally believes and embraces the term. Some 55-year-olds thi
Strategies to help fitness professionals, regardless of market or level of expertise, attract quality prospects and convert them into paying, loyal clients... View More
The pelvic floor does not function in isolation; it continuously responds to sensory information coming from the ground up. Our feet provide the nervous system with constant feedback about pressure, b
The fitness industry is a rewarding field, but the last few years, it feels like the pendulum has swung too far in the direction of flashy marketing, gimmicks and online fitness influencers... View More
Over the years, I’ve developed a few simple questions that quickly reveal who’s a real pro and who’s just playing the part. These are the questions I use to save time when deciding who... View More
The real skill today isn’t chasing every new idea; it’s knowing what actually matters, what’s noise and where trainers should invest their limited time, energy and money... View More
Winter is upon us, just about everywhere in North America this week! So lets look at some simple at home exercises any of your clients can do, but with a cognitive twist.When we add a little brain ch
The fitness industry has been shifting toward models that feel more open and less restrictive, and usage-based pricing is at the center of that change... View More
