This exercise is a challenging one that forces the client to resist excessive trunk rotation while executing a single arm row... View More

Developing and sustaining relationships with your current clients is the crux of your business longevity... View More

Have you ever heard of Endowed Progress Effect? It’s the idea that when we feel we have made progress towards a specific goal, we are more committed to reaching that goal. If we do not recognize... View More

In his newest book, Nick Tumminello strikes the perfect balance between evidence-based methodology and practical application... View More

This exercise is very effective for increasing shoulder/pillar strength and stability... View More

Zach Vargo impacts students and athletes far beyond performance in the gym and on the field... View More

This exercise is very effective for increasing pillar strength, stability and endurance... View More

Frank Pucher gives fitness professionals a much-needed resource in his recent release of Smart Money Moves... View More

Andrea Leonard of the Cancer Exercise Training Institute leads through her passion and perseverance... View More

This exercise offers a great way to build total body strength and improve pillar stability... View More

Essential changes within the healthcare system are creating a potential tsunami of economic shift that fitness professionals can work with.... View More

This movement is effective in training shoulder, torso and hip stability... View More

Do you know what motivates your members to walk through your doors?... View More

Ricky Jackson is on a mission to inspire fitness and health in as many people as he can, and is impacting his community in a big way... View More

Mark Nutting's book is an all-in-one resource for fitness professionals starting or operating a business... View More

This exercise will facilitate upper body and pillar strength/stability, as well as improving dynamic hip stability... View More

The core of what makes us successful as fitness professionals is our ability to create and nurture relationships... View More

For the better part of the last 30 years, Doug Briggs has been tirelessly committed to the industry, his clients, and his community... View More

Samantha Cordova is raising the bar in our industry with her undeniable dedication and persistence to setting and exceeding the highest expectations of herself... View More

This exercise is intended for advanced users who want or need to increase shoulder, core and hip stability... View More