Lead the Way Toward Wellness Did you know that interest in wellness is rapidly rising in America? According to the 2022 Mindbody Wellness Index: Fitness Report, nearly 80% of Americans reported in a survey... View More
These exercises involve using a BOSU® NexGen Pro Balance Trainer to improve agility, quickness and cardiovascular fitness and conditioning... View More
The fitness industry is moving into a tremendous epoch. The opportunity to shift the tide to a more diverse and inclusive industry is right now... View More
A long and happy client-trainer relationship is a crucial part of the business of personal training. Having clients that swear by you for years, are willing to pay you your price and get you referrals
When two (or occasionally more) brands put their heads together and work on a project, something beautiful can happen. Strategic marketing and product partnerships is about two businesses combining sk
You set up your Instagram account, you tested a few Facebook ads and perhaps you even registered your studio on Google My Business hoping to get a few more clicks; however, the leads... View More
“I ran 30 kilometers [18.6 miles] this morning,” Emmanuel Kipruto said in his Kenyan accent, as we sat down for some Kenyan chai tea at 10am at Iten Club, a quaint café and restaurant... View More
As fitness professionals, we are taught that corrective exercise improves movement safety leading to fewer client injuries. Have you ever stopped to ask yourself if this represents the whole truth?... View More
Upper trap dominance and poor scapular stabilization is a common issue with clients performing repetitive overhead activities (throwing, swimming, tennis, lifting, etc). Faulty mechanics may lead to... View More
How much better would your business be right now if you only lost half of the clients you lost over the past year? If you are like most, I’m sure you are thinking to yourself, “Damn, that would... View More
Overhead athletes of all ages and abilities struggle with postural stability and kinetic chain weakness. Unfortunately, asymmetrical loading often creates unavoidable imbalances and movement compensat
When it comes to marketing your business, it is highly tempting to promote yourself in every possible way: Instagram, Facebook, YouTube, podcasts, search engines, blogs, you name it. After all, the mo
