It's an unwritten rule among fitness pros that one should never "correct" another in front of a client. Egos are tweaked, glares are exchanged, and the relationship between colleagues can quickly head... View More
There are three different ways to strengthen the posterior rotator cuff. According to EMG studies, the most effective ways to isolate maximal voluntary isometric contraction (MVC) are: Side-lying external... View More
Many fitness pros mistakenly believe that their knowledge has real, marketable value, that just because they have multiple certifications, a bachelors or a masters, they should be compensated. But it is... View More
A great reference for those of us who don't specialize in yoga but want to use bits of it in our training repertoire, Beth Shaw's YogaFit features basic exercises, cuing on getting into the pose, holding... View More
A great reference for those of us who don't specialize in yoga but want to use bits of it in our training repertoire, Beth Shaw's YogaFit features basic exercises, cuing on getting into the pose, holding... View More
This Functionally Fit feature is third in a series of exercises you can use to maximize shoulder functionality and health. Visit our archives and continue to check out our E-News to view the entire series... View More
This Functionally Fit feature is third in a series of exercises you can use to maximize shoulder functionality and health. Visit our archives and continue to check out our E-News to view the entire series... View More
If you don't yet have a professional website for yourself, don't feel alone. Only 38% of fitness professionals have their own websites. Costs seem to be a major reason for the lack of sites since the average... View More
As fitness managers, we are reliant upon the efforts of our trainers and staff to make our facilities profitable, our members happy and ensure the success of our club. When asked the secret to his success,... View More
"Me... speak?" That's the usual response when we are asked to say a few words. We become self-conscious, concerned that, somehow, we won't be able to translate all that we have to say on the subject into... View More
Making it in rehab and post-rehab personal training Working with rehab and post-rehab clients is a very challenging and rewarding experience. My physical therapy patients began telling me 10 years ago... View More
It used to be that people who were overwhelmed, overworked or overweight were told to "get a grip." Now they're being referred to coaches to "get it done." Professional coaches are masterful in helping... View More
Something needs to be done How often do you wake up, start your day at your computer, surfing the net or reading emails and articles about people who are extraordinary or are achieving tremendous goals... View More
Part 1 - Building relationships with your customers and prospects using auto-responders This is the first article in the Fitness Marketing Makeover series, designed to overhaul your marketing and... View More
A good trainer serves the client well during the workout, a great trainer serves the client well before, during and after the workout, but an extraordinary trainer does all that and makes such an impact... View More
This particular Functionally Fit feature is a first in a series of exercises you can use to maximize shoulder functionality and health. Visit our archives and continue to check out our E-News to view the... View More
Throughout the news in television and online, obesity seems like an unstoppable monster. Kids are being diagnosed with adult diabetes, nations are spending billions of dollars combating their weight problems,... View More
A testosterone-laden read, this book is great for any trainer who has a client focused primarily on building an amazing chest, back and arms. You won't find many functional exercises, but you will find... View More
This particular Functionally Fit feature is second in a series of exercises you can use to maximize shoulder functionality and health. Visit our archives and continue to check out our E-News to view the... View More
January is the month that separates successful trainers who build lucrative careers from those who never quite find their foothold. The difference is intensity. Some trainers arrive earlier, look better,... View More
