Features

It's been nearly five months since I opened my private indoor bootcamp facility. As you can imagine, the first few months were rough, but now we're rolling. I have a great location, a great staff, and... View More

(If you missed Part 1 inthe July-August issue of PFP, check it out here)A famousphilosopher once said, "Quality is not an act, it is a habit." Withthat habit of quality, one must "inspect" what they "expect."In... View More

Did you ever hear the analogy of the shoemaker with holes inhis shoes? ...or the dentist with bad teeth?Too often professionals find themselves too busy taking careof their businesses and their clients... View More

In the latest issue of Functionally Fit, Brian takes aim at the psoas muscle. This muscle can tighten up in runners, cyclists, swimmers and those who sit frequently during the day, leading to back pain,... View More

Whether our client is a novice exerciser or Ironman athlete, as fitness professionals, it is our obligation to educate our clients about the critical importance of rest and recovery for optimal performance.... View More

Gainingmomentum in the fitness industry when you are just diving in can be a challenge,especially if you're trying to build your first client base. Whether you'relooking for more clients in your gym or... View More

Two years ago, I had the opportunity to attend a continuededucation clinic ("From Counting Reps to Counting Revenue") taught bytwo of the most successful fitness professionals in our business. AlwynCosgrove... View More

It is an exciting era to be a part of the fitness industry. Our businessesno longer need be confined to the walls of a studio or a gym; there are opportunitiesonline, in the corporate setting, outdoors,... View More

Lynn did three workouts with me and then she whined and complained and told me the sky was falling. I went to her house, dragged her by her collar, put a medicine ball in her hand and forced her to do... View More

DO you remember the very first product you everofferedto your prospects and clients? Think backlong, long ago when you were first starting out...Your first product was time with you, the trainerwho would... View More

In this millennium, webelieve the companies that are sociallyresponsible will prosper from good will and goodkarma. Together we are changing the paradigm of whatit means to do good business -- really good... View More

K rill oil has made quite asplash in the supplement world, but is it alljust marketing and hype or is there science to support its use?Krill are shrimp-like crustaceans that contain the healthyomega-3... View More

C ontrary to popular belief,the best fitness marketing systemsare not just about running Facebook ads or doing "Deal oftheDay" promotions.Don't get me wrong -- on my blog alone I give away and teachseveral... View More

Nitin Chhoda Certifications: PT, DPT, CSCS Author of Marketing For Physical Therapy Clinics and Total Activation Contact Info: Phone: 201.535.4475 Email: support@therapynewsletter.com Website: www.nitin360.com... View More

My first experience with corporatefitness was whenI was speaking with oneof my clients about howmany of his employeesdid not exercise much orfelt they couldn't afford a private personal trainer. Isuggested... View More

There are many potential opportunities tobuild your fitnessbusinessoutside of pure 'face-to-face' training. You justneedto look outside the box to find these easy to implementoptions.In fact, you could... View More

TheNational Federation of Professional Trainers has been certifying fitnessprofessionalssince 1988 and offers an accredited Certified Personal Trainer(CPT)credential. NFPT's education material provides... View More

IN an industry with no state licensure and no trueregulation over certifications, any and everyonecan seemingly become a personal trainer.For most companies, an exercise science degreeis not required and,... View More

We live in a country obsessed with weight! The statistics show that two-thirds of Americans are overweight or obese with nearly one-third falling into the obese category. As personal trainers, you see... View More

In the latest edition of Functionally Fit, Brian demonstrates an exercise to reduce rotator cuff dysfunction by targeting the serratus anterior and challenging core stability. Execution: Begin in... View More