Jan. 3 2012
It's often easy to get into a comfortable routine with our clients and our businesses that may even become complacency, taking for granted that our clients will continue to pay us month after month. In... View More
Jan. 3 2012
A fitness professional can never have too many books and resources on human anatomy and kinetics. Frederic Delavier's Core Training Anatomy is a perfect addition to any fitness professional's library;... View More
Dec. 27 2011
Most fitness entrepreneurs and independent fitness professionals know that the best way to communicate with their clients and reach more people is through email. If you have not yet stepped into the world... View More
BY Brian Schiff
Dec. 26 2011
This is the fourth and final exercise in my current series addressing scapular dysfunction. Today's exercise may seem rather simple, but it is effective yet challenging for many due to muscular imbalances... View More
Dec. 26 2011
This column is not another generic list of useless ideas, but instead a powerful cheat sheet on how to grow your business over the next year. The truth is that you probably already have all the fundamental... View More
Dec. 21 2011
PFP is excited to announce the finalists for the 2012 Trainer of the Year! These fitness industry leaders were chosen from more than 300 applicants. The winner will be honored in March at IHRSA 2012. The... View More
BY Josh Bowen
Dec. 13 2011
The Evaluation Most personal trainers make the mistake of using the evaluation/assessment as the measurement session and then workout immediately following. The question is: how can you train someone you... View More
Dec. 9 2011
In the midst of a busy day in the certified personal training business we often get caught up in our daily demands -- setting up equipment, writing and instructing workout programs, renewing dues,... View More
Dec. 2 2011
January 1 always seems to creep up on us. Whether you're an independent fitness trainer, a small business entrepreneur or president of a large national franchise, the first of January is one of the most... View More
Dec. 2 2011
In Smart Marathon Training, Jeff Horowitz offers one of the most comprehensive perspectives on training smarter, not harder, for marathons and half-marathons. Most importantly, he demonstrates the effectiveness... View More
BY Brian Schiff
Dec. 1 2011
As I mentioned in the previous two columns, impaired movement of the scapula places more stress on the glenohumeral joint. Dysfunctional movement is common with shoulder pain and impingement. Another dysfunction... View More
Dec. 1 2011
Today there are so many different opinions on how one should exercise. Which type of training should I be doing is the big question? Do I perform slow reps, fast reps, do I use a bench or a physio ball,... View More
Nov. 28 2011
If there is one thing that's true it's that personal trainers generally find it difficult to continually attract and find new clients. It doesn't have to be this way.First, you need to think about what... View More
BY Brian Schiff
Nov. 18 2011
Scapular winging and tilting is a common problem in many clients. This can be the result of long thoracic nerve palsy, tightness in the pec minor, weakness in the serratus anterior, excessive thoracic... View More
Nov. 18 2011
PFP is pleased to announce the winner of the October/November Power Systems $100 giveaway:Dan McGovernPresident, Sport-RXCongratulations to Dan! Be on the lookout for more PFP promotions in the... View More
Nov. 18 2011
We're already coming to the end of another year of business. Most entrepreneurs use this time to start laying out plans for next year, however, I believe that before embarking on a marketing strategy or... View More
Nov. 18 2011
If the thought of getting a new website online scares you, you are not alone. Finding a web "expert"ââ who speaks enough non-techie jargon to actually be able to communicate with you, arguing... View More
Nov. 15 2011
What I'm about to share with you may not fall in line with what you're currently doing now, so be sure to try to pick out the areas where you may be able to become more efficient. 1. Define Your Complimentary... View More
Nov. 6 2011
PFP is pleased to announce the winners of our 2011 Lebert Equalizer contest!In March, PFP subscribers who renewed were entered into a free drawing for one of two Lebert Equalizers -- a simple, portable,... View More
BY Brian Schiff
Nov. 4 2011
Shoulder impingement and scapular dysfunction are common issues that plague many clients. Research indicates that certain muscles tend to dominate others while other muscles fatigue easily leading to faulty... View More
