Hamstring flexibility is often lacking in many clients, especially adolescent males and runners. While there is often soft tissue tightness present, limited hip flexormobility also contributes to the often... View More
The fitness industry is in need of a major makeover; a marketing makeover. The fitness industry, in the eyes of the greater public, continues to be branded by images of spandex, fake tans, perfectly articulated... View More
Really, it's ok if they go. I know it's never easy for us to see our clients go for whatever reason; albeit the end of the month, the end of a training package, or even the dreaded words uttered by any... View More
While there are endless resources on marketing and advertising principles and strategy; go-to books on how these principles and strategies apply specifically to fitness professionals are more difficult... View More
All effective prehab and rehab programs for athletes should build in single leg stability exercises. I like to use sliding exercises as one way to improve neuromuscular control of the core, hip and knee.... View More
It often seems as if getting “certified” has become an accessory perfect for the person who “loves to work out.” To be completely transparent (and blunt), I cringe every time someone,... View More
I too was one of those trainers that in starting my business spent countless hours on thinking of that catchy name, you know the one everyone would remember; that is if they ever heard it in the first... View More
It is always preferable to include exercises that activatethe gluteus maximus and medius in training programs. Research has shown that poor hipactivation/control leads to frontal plane knee collapse and... View More
If you're eager to start your own fitness business, it's important that you not get hung-up on many of the details that may keep you from simply taking action. Too many aspiring fitness entrepreneurs focus... View More
Recently a group of students at a nearby trade school,graduated with a degree in personal training and achieve their NASMcertification. Like I was when I first became certified, these kids areecstatic... View More
There is no question that the value of bodyweight training continues to resonate with fitness professionals. Bret Contreras has published a comprehensive guide that not only includes a plethora of bodyweight... View More
The ancient practice of meditation is as integral to yoga as the poses, with the same intention: not to tune-out, but to tune-in to a frequency long forgotten, or perhaps undiscovered. Meditation is about... View More
Overhead shoulder mobility is a concern for those participating in Olympic lifting, Crossfit and overhead sports. A common issue that restricts full elevation and may lead to shoulder dysfunction is tightness... View More
I meet several newly certified trainers who find it difficult to get their first "chance" at training clients. Whether as an independent trainer starting a business or getting hired at a facility, many... View More
A Pilates-based warm-up is an effective way to integrate body awareness and an effective lead-in to a training session. The following series can be adjusted for 15-20 minutes at the beginning of your training... View More
If you've been reading my column for any length of time and taking action there's no doubt that your business is probably growing. In the last six and a half years I've learned many hard lessons about... View More
Improving posterior shoulder mobility will help reduce shoulder impingement, improve posture and maximize shoulder health. Tightness often develops in overhead athletes or in response to faulty posture... View More
If there is one industry that changes what is "in style" more often than fashion -- it's fitness. We use fashion and style as a way to express ourselves and even to make a statement. Fitness really... View More
For years I have interviewed, hired and developed personal trainers. I have hired some great ones and to the contrary have hired some bad ones. It is always a unique process that requires much more than... View More