Brian_6
Feb. 1 2015
Developing rotational strength and power is necessary tomaximize performance in sports. Specifically, integrating the shoulders, torso and hips in a specificmovement pattern allows for more optimal functional... View More
discussion_1_0
Feb. 1 2015
Would you say you are you a planner or a reactor when it comes torunning your business? Do you have your business down to schedules, systems andprocesses so your business practically runs itself? Or do... View More
Feb. 1 2015
The entrepreneurial spirit will take you on a roller coaster ride of the highest highs and the lowest lows. In February 2008, in a business session at the ECA World Fitness Conference, Michael Port gave... View More
FixAdCopy
Jan. 25 2015
When I think of copywriting and personal trainers I think of that classic Star Trek line, "for God sakes Jim I’m a doctor not a copywriter!"... View More
Brian_6
Jan. 15 2015
Increasing shoulder, torso and hip strength and stability is a common training goal for athletes involved in sport. Facilitating hip disassociation and kinetic chain linking with exercise is always a plus,... View More
discussion_1_0
Jan. 15 2015
When I first considered a career in fitness, I knew right off the bat that I wanted to start my own business. I come from a line of entrepreneurs, so you could say it was in the cards. Spend some... View More
2673
Jan. 10 2015
To survive in the fitness profession takes a monumental effort and you must have drive and passion... View More
Brian_6
Jan. 1 2015
Developing lateral agility, foot speed and coordination are important for weekend warriors, recreational athletes and competitive athletes alike. Jumping rope is an excellent way to improve all of these... View More
discussion_1_0
Jan. 1 2015
Achieving the first step of starting a career in fitness can be quite an undertaking: attaining a working knowledge of anatomy, physiology, biomechanics, programming, specificity, nutrition and even understanding... View More
ABCs
Jan. 1 2015
Attitude, behavior and culture can help bring you fitness success... View More
2451
Dec. 25 2014
It costs too much money to maintain the frequency you need to grow a true fitness brand identity in your local marketplace... View More
Brian_6
Dec. 15 2014
The proposed benefits of self myofascial release using a foam roller are well known. Whole body vibration technology has been shown to be a useful adjunct to static stretching as well as improving stability... View More
discussion_1_0
Dec. 15 2014
A question I am frequently asked by fitness professionals new to the industry, is how to price their services even though they may not have significant experience. Pricing is an art form; so know that... View More
SecretCostsStudio
Dec. 10 2014
There are so many hidden costs that you do not think about when deciding to set up your own fitness studio... View More
Brian_6
Dec. 1 2014
All effective prehab and rehab programs for recreational and competitive athletes should build in single leg stability exercises. I like to use sliding exercises as one way to improve neuromuscular control... View More
discussion_1_0
Dec. 1 2014
In December of 2011, I listed five issues you should address with your accountant before January 1 (read article). These need to be reassessed (briefly listed below) on a yearly... View More
3559
Dec. 1 2014
Are you feeling exhausted by your fitness business because no one can do things as well as you?... View More
2450
Nov. 25 2014
There are a lot of mediums available these days to personal trainers, and all can have their benefits... View More
Brian_6
Nov. 15 2014
Many of my athletes and clients exhibit poor hip mobility related to sitting and repetitive activity. Limited hip flexor and hamstring mobility both contribute to poor hip disassociation. One method I... View More
discussion_1_0
Nov. 15 2014
One of the most effective and low-cost marketing methods for fitness professionals is through email marketing. If you're just starting your fitness business, email marketing is the first place you should... View More