discussion_1_0
Dec. 1 2012
We are all familiar with the concept of our Intelligence Quotient or IQ, but have you ever tested your Emotional Intelligence?Emotional Intelligence (referred to as EI or EQ), is a growing field of research... View More
book review
Dec. 1 2012
Greg Justice has deservedly earned the recognition as one of the key leaders in our industry. With more than 47,000 one-on-one personal training sessions, he has mastered the ability to share his training... View More
Nov. 23 2012
With the beginning of 2013 looming I am sure many of you have been working on your marketing campaigns and planning how you want your 2013 to play out. But have you sat yourself down in front of the mirror... View More
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Nov. 20 2012
I'm sure most people would agree the beginning of each New Year has to be the peak of fitness awareness. You'd think just being in any aspect of the fitness industry that you are poised for automatic success... View More
BOSU_1
Nov. 15 2012
Another installment in a series of exercises featuring BOSU, Brian demonstrates an exercise that helps improve a client's range of shoulder motion. It is common to assess clients with latissimus... View More
discussion_1_0
Nov. 15 2012
The recent number of social media promotions, online ads, email marketing and pitches at industry seminars that offer private business coaching, masterminds, online coaching and everything in between,... View More
Nov. 15 2012
At the end of every year I'm always looking for ways that we can improve. I ask myself these 3 questions: 1. How can we expand our reach? By this I mean, how can we affect the lives of more people in our... View More
Sliding Shoulder Raise (Flex)_1
Nov. 1 2012
Most clients will deal with shoulder and back problems at one time or another. In many cases, they lack sufficient shoulder and core stability. Integrating closed chain work that ties the hips and shoulders... View More
discussion_1_0
Nov. 1 2012
Fitness professionals often find themselves in a situation where they hit a "glass ceiling" of revenue potential. There are only so many hours in a day available to train clients, and ultimately, you don't... View More
book review
Nov. 1 2012
Mike Michalowicz, author of The Toilet Paper Entrepreneur, has recently released his second book, The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field. If you're seeking a new... View More
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Oct. 28 2012
Times have really changed. Thanks to technology, things like social media have changed how we make decisions as consumers and even how we relate to one another. Acknowledge and accept the way we do business... View More
HS Slider Curls (start)
Oct. 14 2012
Most clients are in need posterior chain strengthening to resolve muscle imbalances and improve performance. For example, an ideal quadriceps to hamstring ratio is 3:2, yet many female athletes tend to... View More
discussion_1_0
Oct. 14 2012
Despite varying opinions of the TV show The Biggest Loser, the show has created a shift in consumers' minds about how fitness goals can be achieved. This is precisely why we continue to see "Biggest Loser"... View More
Oct. 14 2012
I’ll let you decide if you think I can predict the future ... Every year I write up a recap of the climbing trends of which specific fitness niches are becoming more popular based on the American... View More
Oct. 12 2012
Valorie Ness was chosen from more than 600 highly-qualified professionals to be the 2013 PFP Trainer of the Year.Valorie is the CEO of the award-winning Catalyst Fitness Midtown, a 15,000 square foot facility... View More
Osteo 2
Oct. 12 2012
If you have a client with osteoporosis or osteopenia you should understand this disease in order to teach them how to exercise properly and safely in order to decrease the risk of the progression of this... View More
BOSU_1
Oct. 1 2012
Another installment in a series of exercises featuring BOSU, Brian demonstrates an exercise that helps improve a client's ability to maintain proper body alignment for activities such as running,... View More
discussion_1_0
Oct. 1 2012
Social proof is a critical and essential element to building your business. You may have the best sales scripts and the most compelling sales copy on your website, but without others saying how much you... View More
book review
Oct. 1 2012
As fitness professionals, more often than not, we understand that many of our clients' issues with losing weight and reaching goals are beyond lack of exercise and poor eating habits. There often is a... View More
Sept. 28 2012
I was recently at a small fitness business seminar, and it was a very worthwhile event. Even though I have two high flying bootcamp studios that are among the top if not the top such facilities in the... View More