Many aspiring fitness professionals know the path they want to pursue in the industry, but once certified, find themselves trying to navigate the next best steps to get there. Here are six simple first... View More
Shoulder mobility limitations are often present in clients and many times are related to poor thoracic spine mobility. Addressing any asymmetry and resolving kinetic chain tightness is important to reduce... View More
Many fitness professionals start their career with the noble goal of "helping everyone who wants to live a healthy life." But the truth is, as the saying goes, "You can't be all things to all people."... View More
The numbers are staggering; 2.8 million social media profiles, 1 billion Facebook posts per day, nearly 500 million Twitter users. We are inundated with media, in particular social media, constantly every... View More
Remember the good ol' days of looking forward to recess? Why oh why have we let that escape us as adults? Our clients work all day and then as their personal trainers we ask them to workout, which... View More
Pectoralis minor tightness coupled with poor scapular control often leads to postural dysfunction and shoulder problems. Improving scapular stabilizer activation and shoulder alignment will reduce rotator... View More
In my September 2011 column, I shared seven ways to motivate your clients beyond just physical results. I wanted to revisit the topic because at some point, being the motivator that our clients depend... View More
Metabolic syndrome is rapidly becoming one of the biggest threats to the health and welfare of modern society. In simple terms, metabolic syndrome is a lifestyle disease directly linked to obesity. Clinical... View More
When I first speak to a new coaching client one of the very first things we discuss is whether they know and track their average number of leads per month. I know when I began my training business years... View More
In the February 2013 Journal of Orthopaedic and Sports Physical Therapy the sidestep with resistance ranked second on the list. In particular, this exercise had one of the lowest TFL activations thereby... View More
Whether you are in a formal business partnership or joint venture with another professional on a service or product you offer, you must be vigilant about laying a strong foundation of the partnership.... View More
It is said that 80 percent of communication is non-verbal. It is also common knowledge that there is a psychological effect to touching. In fact, there are several scientific research articles stating... View More
The snow is gone. Spring has sprung, summer is quickly approaching if you are in the south like myself we are starting to feel the full impact of summer and you know what that means for many of our... View More
Weakness in the gluteus maximus and gluteus medius is often cited in contributing to patellofemoral pain, IT band problems, hip pathology and even back pain. Furthermore, activating the glutes and minimizing... View More
The most challenging task with launching a new business, program or service often times is generating enough buzz to get your clients, potential or current, so excited about what you have to offer that... View More
One could argue that what separates the good from the great in our industry, aside from superior knowledge of the science of exercise and the human body, is the ability to effectively connect with people... View More
You are a fitness entrepreneur. Maybe you have been running your own company for a few years now. It has been filled with lucrative periods, as well as fiscally deficient ones. You understand the current... View More
As trainers we're still people and as people we have certain behaviors that are consistent no matter what. First we live in an instant gratification world. Our clients are looking for a near instant solution... View More
Let's be honest with each other, personal training is a hard industry. It's easy to get in and become a personal trainer, but harder to be great. So have you ever thought about what it takes to be great... View More
