You may have noticed that competition is a bit fiercer, that consumers have more choices than even before to solve their problems. The era of transactional relationships has come to a screeching halt... View More
When you think about managing performance of your team members, I am sure, like myself, you tend to think of two areas: revenue and experience. We must have revenue to create the best experience, yet... View More
As personal trainers, our clients only spend about two to five hours a week with us and yet we are relied upon heavily for our expertise — and with that, an expectation to deliver results... View More
Exercising safely and effectively is important at any age, but it becomes even more crucial as your clients enter their 30s, 40s, 50s and beyond... View More
Continuing education is the standard to maintain certification status but can also be utilized as a marketable tool to enhance your credibility and showcase new skills... View More
Improving muscle endurance in overhead athletes should be a focus with-in shoulder strengthening programs. This theraband exercise will enhance shoulder health and performance... View More
Did you know that a large percentage of your clients may regain all the weight they've lost within just one year? Would you like some evidence?... View More
Executing an attractive marketing and visibility plan can be tricky and sometimes costly; however it is necessary for your business to thrive in the marketplace... View More
You may recall working with a client that sometimes lacked motivation, signed up to work with you then disappeared for a while or missed appointments... View More
Patellofemoral pain and chondromalacia patella (CMP) can restrict a client’s ability to perform traditional strength training exercises. Pain with loading and movement can also inhibit quadriceps... View More
When I think about marketing, it’s really just connecting with people — and there are any number of things we can do online that mirror proven offline methods... View More
