Making the decision to start a career in the fitness industry is usually accompanied by daydreams of working with off-season professional athletes and celebrities. While there are a few personal trainers... View More
In another article featuring BOSU Balance Training products, PFP columnist Brian Schiff offers an advanced exercise that should be reserved for clientele who have sufficient upper body... View More
Up until a few years ago, the idea of getting a college degree over the internet may have seemed completely odd to most. Until recently, our notion of receiving a degree or certification was generally... View More
Monique Ryan, an internationally recognized sports nutritionist for over 30 years, has recently released her 3rd edition of Sports Nutrition for Endurance Athletes. Her book -- over 400 pages -- is... View More
Too many businesses overpromise and underdeliver, but to me, overdelivering is "business as usual." When I take on a client, I tell them what to expect -- we determine their goals and agree on a plan.... View More
In our culture, social acceptance is fundamental to a person's health and quality of life. Most of us learn this from the day we are born. Rejection has scientifically been proven to be harmful to one's... View More
According to the Bureau of Labor Statistics Occupational Outlook Handbook, 2012-13 Edition, "Employment of fitness trainers and instructors is expected to grow by 24 percent from 2010 to 2020, faster than... View More
Our industry has gone through several rounds of evolution. In the beginning, the business model was built on the one-on-one, 60-minute training session model. Later, team training and shorter 30-minute... View More
"As trainers, we need to understand who our clients are, what they need aside from new exercises and equipment, and most important, we need to learn how to communicate with them."The fitness industry is... View More
Poor posture, musculoskeletal conditions and pain are becoming a leading factor health and fitness professionals need to be aware of when designing exercise programs for their clients. It's estimated by... View More
In 2012, baby boomers will be turning 67 years old. The largest segment in our economy with the largest percentage of wealth will be looking to the fitness industry for help with their aging bodies. The... View More
Once you've acquired the skills and experience required for personal training excellence, you may wonder "what next?" You may ask yourself, "How do I increase my practice and how do I differentiate myself... View More
The fitness industry, as the general public knows it, is undergoing rapid and exciting transformation. Being a fitness professional no longer means that you are stereotyped as an over-enthusiastic exercise... View More
These days I am all about predictable marketing. I always want to know exactly how I'm going to generate additional consultations each week to ensure our facility keeps growing. Now when I work on producing... View More
Success in the fitness industry means many things to many people. For some it may mean being able to give a high level of service, for others it is financial independence, and for others it may mean developing... View More
In another exercise featuring BOSU Balance Training products, PFP columnist Brian Schiff offers a more advanced unstable version of the tripod progression he discussed in his quadruped... View More
There has been a strong movement toward niche training of specialty populations in fitness. Specialty certifications, trainings, workshops and seminars continue to become more readily available to fitness... View More
As a fitness professional, you strive to inspire and motivate clients. What happens when you have a client who has suddenly been diagnosed with an illness or needs to undergo surgery? When a client comes... View More
In the previous column, I addressed soft tissue mobilization. Immediately following proper release, I suggest incorporating stretching to improve TFL and ITB mobility. I have included two self stretches... View More
When many of us get started in the fitness industry, we are ambitious to work with anyone who will let us train them or who will pay for our services. But there will likely come a point in your career... View More
