For fitness professionals new to the industry, it is often the simplest marketing options that can have the greatest impact... View More

Improving posterior shoulder mobility will help reduce shoulder impingement, improve posture and maximize shoulder health... View More

Here are a few tips to help you pull off a fun group exercise event, not only for your participants but also for yourself... View More

This exercise is an effective injury prevention tool to reduce excessive knee valgus and poor trunk control with landing... View More

Terri Fox inspires her clients through her own personal story of challenge and triumph... View More

This book offers a comprehensive guide of many of the most effective yoga poses for mobility, strength, recovery and balance... View More

This exercise is an excellent way to enhance explosive strength, power and running performance... View More

The successful fitness entrepreneur focuses entirely on the top 5% of tasks that directly impacts her revenues and growth... View More

Are you maximizing your group exercise program by offering variety that will attract and retain members?... View More

Creating a fitness membership contract isn’t difficult. Simply look for a template online and embellish it as desired... View More

There are many benefits of forming an LLC in the fitness industry, most revolve around you and protection of your assets... View More

This exercise will improve hip mobility, while also increasing strength and stability on the front leg... View More

As trainers, it is imperative that we get to know our clients -- their goals, what motivates them and what their physical limitations are... View More

Andrew Simpson is committed to keeping the fun, sense of community and positivity to enhance performance in sport and life... View More

When it comes to personal finances, Americans are taught to diversify their assets which is why many invest in real estate, IRAs, 401(k)s, CDs, annuities, and stocks and bonds. This same concept shoul

The action-ready and persistent personal trainer with the proper credentials and certifications can implement the following ideas to grow in the fast-expanding field of medical fitness... View More

The art of communication and motivation is the foundation of success in your fitness business!... View More

Since the first cancer exercise programs surfaced in the mid-nineties, several organizations have realized the importance, as well as profitability, of adding cancer specialty training and certifications... View More

I generally shy away from starting any presentation or written piece with a dictionary definition of a relevant term. It seems a bit cliché and always feels like I’m back in middle school... View More

Businesses work hard to build a strong reputation. The same effort should be put into maintaining it! Five areas to consider on the path to customer service excellence... View More