generic-tech heart rate monitor
Feb. 7 2023
An average client sees a fitness professional three times a week; that’s a total of about three hours. Three hours out of 168 hours in a week; 12 hours out of 672 in a four-week span. One of the... View More
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Feb. 1 2023
The fitness industry is full of high-energy, larger than life personalities. And while the extroverted trainer may be the boldest personality in the gym, introverts are everywhere quietly making a difference
fit money mindset
Jan. 19 2023
A long-term career in fitness is a calling. Successful trainers are not born; they are forged from hard work, grit and determination... View More
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Jan. 18 2023
A great trainer today will have the same foundational qualities as a great trainer will have 10, 20, 50 and 100+ years from now because the universal principles of training never go out-of-date... View More
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Jan. 16 2023
How many of your clients have chronic nagging pain or recent injuries?... View More
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Jan. 11 2023
I invested in a life-changing seminar on money more than a decade ago. As a newer business owner, it shattered my limiting beliefs... View More
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Jan. 10 2023
Whether recovering from an injury or simply looking to eliminate asymmetries, I often incorporate single leg squats in my programs... View More
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Jan. 6 2023
Do you know the best investment you can make? It’s an investment in yourself... View More
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Jan. 5 2023
What business skills will you need to learn to grow your income this year?If you’re like most, your answer will be something like “master marketing.”... View More
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Jan. 4 2023
As fitness professionals, we are an industry of caregivers. The very crux of what we do is help others toward fitness and wellness, physically, mentally and emotionally... View More
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Jan. 3 2023
When people talk about marketing or advertising, they are usually focused on reaching more people. While this is important, it’s only part of the equation when it comes to generating more clients
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Dec. 22 2022
Sometimes it is hard to see the good in what is considered bad. While in the midst of the Covid-19 pandemic, gyms, studios and training centers suffered. According to IHRSA, 47% of jobs in the fitness
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Dec. 15 2022
We say often that mature clients need fitness, but that doesn’t mean they want fitness. If we are really honest, dozens of things sound more interesting and enticing for people... View More
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Dec. 12 2022
I’m not sure anyone likes taxes. They can be scary, especially if you don’t understand some basics. Not keeping up with and paying your taxes can get you into trouble.Here is some good news.... View More
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Dec. 7 2022
It is often said that we should give our clients “a combination of what they want and what they need.” Instead, I prefer to say training is about giving our clients “what they need to... View More
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Dec. 7 2022
Pectoralis major/minor and latissimus muscle tightness along with poor scapular control often leads to postural dysfunction and shoulder problems... View More
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Dec. 5 2022
The first thing we need to establish concerning package/session pricing in the personal training industry is that this is more of an art than a science... View More
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Nov. 29 2022
If there is anything the pandemic has made clear to us, it’s the importance of having our financial house in order... View More
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Nov. 23 2022
Creating a good relationship with technology in fitness management means finding the sweet spot between putting our heads in the sand and running ragged trying to keep up... View More
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Nov. 21 2022
It’s scary to think that technology can replace humans.At some level (at least let’s hope) nothing will replace human connection. We need it if we plan to thrive as humanity... View More