Rotational stability within the shoulders, torso and hips is critical for optimal performance in sport and injury prevention. Often, clients will exhibit asymmetries with respect to trunk stability with... View More
There is no more effective modality for increasing your visibility and credibility with clients and potential clients than email marketing. If you aren't taking advantage of email marketing, get started!... View More
Like most of us, I have a thirst for learning. Not just fitness related material but also history, leadership, business etc. Also, like most of us time is of the essence so I take advantage of audiobooks... View More
Since starting my business almost ten years ago, I've spent a good deal of time and money on business networking. Breakfasts, luncheons, cocktail events; I've done them all. A frequent hot topic of conversation... View More
Most injuries in sport occur in the transverse plane. Poor rotational stability may contribute to increased injury risk with landing, cutting and pivoting activity. Identifying these imbalances and weaknesses... View More
When I started my business as an at-home personal trainer, before I pulled the trigger on spending any money on any advertising, I began participating in local networking events. I had a few objectives.... View More
In sport, it is essential to work on crossing over and loading on the inside leg to change direction and maximize performance. This exercise incorporating the Step offers multiple options and variations... View More
When you're just starting your career as a fitness professional, finding your first client(s) can be a real challenge. It's a catch-22: without experience, you may not have the credibility people expect,... View More
With the uncertainty regarding the sustainability and future of the healthcare system, fitness professionals are beginning to see a unique opportunity... View More
Weakness in the gluteus maximus and gluteus medius is often cited in contributing to patellofemoral pain, IT band problems, hip pathology and even back pain. Side brides (planks) and the clam exercise... View More
The most successful fitness professionals would undoubtedly agree the critical importance of investing time, money and energy in every facet of their business and career. Getting out from behind the computer... View More
While doing some research for a project I ran across an article that defined and showed the difference between excellence and success. I, like most, have used the two terms interchangeably but there is... View More
