It may be a cliche; but words mean things. Effective communication, and even deeper, our choice of words, is integral to performing our job function not only for safety and to elicit desired results, but... View More
Strength asymmetries are fairly common in people, especially if they have suffered a prior injury or participate in repetitive activities and sports. Training lower the lower leg in a unilateral fashion... View More
Particularly if you are focused both on working on your business as well as training in your business, burnout at some point is practically inevitable. By nature of what we do as fitness... View More
The most successful brands develop "cult-like" followings. They create advertisements by getting their customersto talk about them... a lot. They have the community aspect down to a science.They build... View More
Thoracic kyphosis and latissimus tightness is a common presentation in many clients. Poor posture and the use of computers, tablets and phones and repetitive activity leads to this presentation. For overhead... View More
We preach it consistently to our clients: "Results happen during recovery." We know overtraining leads to mental and physical fatigue, metabolic breakdown, increases risk of injury and can deter, and even... View More
Rotational stability within the shoulders, torso and hips is critical for optimal performance in sport and injury prevention. Often, clients will exhibit asymmetries with respect to trunk stability with... View More
There is no more effective modality for increasing your visibility and credibility with clients and potential clients than email marketing. If you aren't taking advantage of email marketing, get started!... View More
Like most of us, I have a thirst for learning. Not just fitness related material but also history, leadership, business etc. Also, like most of us time is of the essence so I take advantage of audiobooks... View More
Since starting my business almost ten years ago, I've spent a good deal of time and money on business networking. Breakfasts, luncheons, cocktail events; I've done them all. A frequent hot topic of conversation... View More
Most injuries in sport occur in the transverse plane. Poor rotational stability may contribute to increased injury risk with landing, cutting and pivoting activity. Identifying these imbalances and weaknesses... View More
When I started my business as an at-home personal trainer, before I pulled the trigger on spending any money on any advertising, I began participating in local networking events. I had a few objectives.... View More
