Keeping up with trends is an integral part of remaining relevant as a fitness professional, and trends are moving into and out of our industry faster than ever before... View More

PlayCore Holdings, Inc.. a designer, manufacturer and marketer of a broad range of play and recreation products, has acquired Dynamax, a manufacturer and supplier of medicine balls... View More

When isotonic loading creates knee pain, isometric exercise can serve as a good alternative until the client can progress to more traditional loading patterns... View More

Kourtney Thomas, our November 2019 PFP Trainer of the Month winner, has an outlook on life gives her a unique ability to reach to her clients and empower them to achieve real, meaningful change... View More

In the beginning - with your business purpose identified - your vision and strategy will start to take shape. That initial growth will be inherently fueled by that clear mission and focus. You and you

This exercise is an advanced training option to improve landing form and hip stability in the transverse plane... View More

This exercise is an excellent training option to improve landing form, eccentric strength and dynamic stability in the entire lower kinetic chain... View More

Devon Palermo of DPI Adaptive Fitness is the go-to resource for adaptive fitness for individuals of all abilities... View More

Social media is a necessary part of any business marketing plan, but it can also be a major time-waster in both obvious and subtle ways... View More

This is an excellent exercise that can be integrated as part of a warm-up/movement prep session prior to engaging in overhead sports or lifting activities... View More

This is an excellent exercise that can be incorporated daily to improve posture, thoracic spine extension and reduce shoulder injury risk... View More

Since high school, Jason Karp has been running toward success, and fueled by ambition and determination... View More

This exercise will improve hip shoulder, torso and hip strength, while also providing some cardiovascular conditioning given the repetitive multi-joint movements and pressing... View More

This exercise is very effective for increasing shoulder/pillar strength and stability. The movement itself requires good anti-rotation and anti-extension strength and endurance... View More

The endless vertical rope pull strengthens the back, chest, and shoulders, while challenging hip and core stability especially in the half kneeling position... View More

This exercise is an excellent way for clients to reduce quadriceps/hip flexor tightness... View More

Through his writing, public speaking and community involvement, Johnny Ryder shares the message of fitness and health with his clients, no matter what age... View More

“Text me.” “Shoot me an email.” “DM me.” “Hit me up on Slack.” In a world where we have so many ways to “connect,” it seems we’ve never... View More

Finding a business mentor can help you adapt, improve and succeed in today's changing fitness industry... View More

In what is now recognized as an entirely standalone category, FitTech is constantly changing and so is its impact on the industry, our businesses, and its impact on our consumer... View More