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All Articles
The Future Direction of Influencing the Industry
BY
Rick Howard
Dec. 3 2018
Continue filling the knowledge gap throughout your professional fitness career...
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Rethink 'What's Next?'
BY
Shannon Fable
Dec. 3 2018
What is the next step and how to impact the most lives possible in your fitness profession?...
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5 Reasons You're Not Meeting Your Sales Goals
BY
Michael Gelfgot
Dec. 3 2018
5 factors to consider if your team is failing to make sales...
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Fitness Programs or Gym Packages?
BY
Jill Ruth Rooks
Dec. 3 2018
Consider offering the experience of fitness programs as a core of your business model and begin to let go of standard packages...
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Don't Ignore This Critical Employee Form
BY
Melissa Knowles
Dec. 3 2018
Taking the time to review your personnel I-9 forms can save you in the future...
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Looking Ahead to 2019
BY
Lisa Druxman
Dec. 3 2018
Strategies you can use to create meaningful lasting goals to improve in business, health, relationships or simply self-development...
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Tell Better Stories
BY
Greg Vaughn
Dec. 3 2018
The secret to effective marketing is simply to tell better stories!...
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Don't Forget About the Wins
BY
David Crump
Dec. 3 2018
At the end of the year, take a couple moments to reflect on your wins and losses for the year...
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Book Review: Power Yoga - Strength, Sweat and Spirit
BY
Lindsay Vastola
Dec. 2 2018
Leah Cullis offers dozens of warm-up, power, peak and cool-down poses that can be customized for sport-specific training...
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Fitness business on a budget
BY
Detric Smith
Dec. 1 2018
You don’t need thousands of dollars to get your dream business off the ground...
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Taking the entrepreneurial leap
BY
Andrew Simpson
Dec. 1 2018
From opening your first business, to maintaining a long-time successful business, the “one bite at a time” approach will prove effective...
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10 reasons to hire someone before looking at their resume
BY
Lindsay Vastola
Dec. 1 2018
Hiring a new team member is bound to be a decision that creates angst and frustration...
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Raising the Bar: Frank Pucher
BY
Lindsay Vastola
Dec. 1 2018
Frank Pucher can best be defined by his unfettered commitment to helping others succeed...
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With FDA approval expected, European fitness technology heads for american mainstream
Nov. 7 2018
With FDA approval expected, makers of acclaimed European fitness technology, whole body Electro Muscle Stimulation (EMS), plan to launch a widespread U.S. rollout beginning with an immersive showcase...
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Raising the Bar: David Lyons
BY
Lindsay Vastola
Nov. 1 2018
Since his MS diagnosis in 2006, David Lyons has been tirelessly committed to creating hope for those with MS...
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Andrea Leonard named 2019 PFP Trainer of the Year
BY
Lindsay Vastola
Oct. 25 2018
Andrea Leonard was selected as the 2019 PFP Trainer of the Year. She will receive a total prize package worth more than $8,500...
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The Message: Robert Piparo
BY
Robert Piparo
Oct. 3 2018
Robert “Pip” Piparo isn’t just fighting fires in the town of New Brunswick, New Jersey… he’s leading a movement...
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Hidden Risks
BY
Jennifer Urmston Lowe
Oct. 3 2018
Preventing expensive insurance claims before they happen can save your business money and reputation...
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Loyalty For a Lifetime
BY
Eric Goetsch
Oct. 3 2018
Client loyalty is the result of a positive emotional experience, service satisfaction and the value of the service...
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Don't Forget Your Differentiator
BY
Melissa Knowles
Oct. 3 2018
While integrating a staff rewards and recognition program does take effort, it need not be overly complex or time-consuming...
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