As fitness managers, we are reliant upon the efforts of our trainers and staff to make our facilities profitable, our members happy and ensure the success of our club. When asked the secret to his success,... View More
A good trainer serves the client well during the workout, a great trainer serves the client well before, during and after the workout, but an extraordinary trainer does all that and makes such an impact... View More
"Me... speak?" That's the usual response when we are asked to say a few words. We become self-conscious, concerned that, somehow, we won't be able to translate all that we have to say on the subject into... View More
January is the month that separates successful trainers who build lucrative careers from those who never quite find their foothold. The difference is intensity. Some trainers arrive earlier, look better,... View More
As a fitness professional, you have an enormous amount of influence in the gym. Your clients hold what you say in high regard, and chances are they work hard outside of the gym so that you aren't disappointed... View More
Have you ever wondered what makes a great personal fitness trainer? What separates a mediocre personal trainer from an incredible personal trainer? Sort of an important question, right? Here are the four... View More
As a club owner, manager or other staff member, have you ever wondered what seniors look for in a health club? Obviously, with the growing older adult population, this should be a concern for your facility.... View More
Have you ever thought about the significance of a mission statement, your personal representation for your existence as a professional? By knowing and understanding your own or your team�s... View More
Have you ever walked into a health club and noticed immediately that everything seemed to flow perfectly, that every single employee you encountered seemed to know their job inside and out and could perform... View More
At my barbershop recently, I observed an interesting phenomenon. All the barbers there will cut the hair of anybody that walks through the door. Every new customer is an adventure in haircutting for them,... View More
I am beginning this article less than an hour after retuning from a 90-minute bike ride on an absolutely perfectly sunny day with a clear blue sky, a cool breeze and rolling terrain covered in bright green... View More
Athletes at all levels of competition continue to search intently for nutritional strategies, which may confer athletic performance and recovery benefits. We are operating in an era of unprecedented... View More
There has been a lot of skepticism around magnetism over the last decade. Many of you have probably heard many claims, and maybe some of these you couldn�t even explain, except by... View More
Nearly 80 million US adults have cardiovascular disease (CVD), resulting in a 314 billion dollar price tag. So it is no wonder that those in the fitness industry are on a constant mission to improve those... View More
A trainer I�ll call �Wilma� applied to be a part of my training team at my health club, Fitness 21. She was fit, athletic and articulate,... View More
In our hurry to solve problems, we forget that the key to solving them lies at the root. This is my major lament with the poorly named youth �obesity� problem.... View More
They purchase 51% of all personal training sessions, control over two trillion dollars of all disposable income and are being driven your way by chronic disease and the longing for the fountain of youth.... View More
Have any of your clients and friends recently asked you, “So how is business going during this recession we are in?â€â I chuckle at... View More
Remember the good ol’ days, when all you had to focus on was training clients? There you were, the staff trainer, training hour after hour, concentrating only on the client in front... View More
