The Power Chute from Power Systems provides resistance and overspeed training to improve the two key elements of speed: stride length and frequency. The Power Chute comes with a waist belt that allows... View More
The new X-Ladder from Power Systems is a three-section ladder that challenges athletes at all levels with multiple agility drill configurations. The X-design allows athletes to perform forward, backward... View More
Returning from IHRSA 2009 in San Francisco, I must admit that best advice was from author and marketing expert Seth Godin. Author of several best-selling books, including Purple Cow, Godin said... View More
I hate using the "R" word. It's almost as if the more times you say it, the more power to it you give. By definition, however, our country is in a recession. We've had several quarters of negative growth,... View More
In light of recent secondary school sports safety issues in Kentucky, the National Athletic Trainers’ Association (NATA) had followed with concern a proposed state bill requiring high school coaches... View More
Mats Thulin, a Swede who brought Nautilus equipment to his country in the 1980s, has worked for almost a decade to find a way to construct an exercise machine that would make negative-accentuated training... View More
As an eternal athlete, I often think of life in terms of playing offense and defense. Like a basketball player, one must be good at both to succeed. Take your finances, for instance. It’s smart to... View More
Before you proceed with your idea, you need to consider whether to pursue a patent or not. Make sure you do not show anyone your idea! If you do decide to apply, this may violate your patent. There are... View More
One thing I have learned in the fitness industry, as a professional trainer and health club owner, is that when times get hard financially, clients tend to drop off, and people prioritize their money and... View More
If you employ trainers, eventually the question arises: "Should I provide them with continuing education, or should I expect that they find it on their own" Regardless of whether your trainers are independent... View More
Things are getting a little sticky, aren't they? The economy will probably get worse before it gets better, and people aren't exactly tripping over themselves to spend money on trainers lately. To most... View More
Harvard Business School has been studying the difference in success for people of similar backgrounds for over 30 years. Their studies find that three percent of people are successful, 30% are moderately... View More
The Food and Drug Administration does not have the information, resources or recall ability necessary to adequately regulate dietary supplements, according to a Government Accountability Office report... View More
It's an unwritten rule among fitness pros that one should never "correct" another in front of a client. Egos are tweaked, glares are exchanged, and the relationship between colleagues can quickly head... View More
IDEA Health & Fitness Association, the leading membership organization of health, wellness and fitness professionals worldwide with more than 23,000 members in over 80 countries, has published the results... View More
State and local policies, if accompanied by adequate funding, can help build healthy schools and communities that offer sidewalks, open space and ample opportunity for physical activity, according to research... View More
Balanced Body recently partnered with Star Trac to offer select cardiovascular equipment online: S-UBx Upright Bike, S-RBx Recumbent Bike, S-TBTx Total Body Trainer and S-TRx Treadmill. The Star Trac equipment... View More
In these challenging economic times, even the most efficient medical offices, hospitals and clinics are looking for ways to increase productivity. In light of the national shortage of health care workers... View More
A good trainer serves the client well during the workout, a great trainer serves the client well before, during and after the workout, but an extraordinary trainer does all that and makes such an impact... View More
Part 1 - Building relationships with your customers and prospects using auto-responders This is the first article in the Fitness Marketing Makeover series, designed to overhaul your marketing and... View More
