A Similar PhenomenonIn 1911, researchers begin taking special interest in a horse owned by a German mathematician named Von Osten. The horse, aptly named Clever Hans, was reported to able to count,... View More
There are three distinct areas of exercise as it relates to health care � and reimbursement. Most trainers and fitness professionals are aware of cardiac rehab, which actually began... View More
A trainer I�ll call �Wilma� applied to be a part of my training team at my health club, Fitness 21. She was fit, athletic and articulate,... View More
Competition is a good thing. No, there is no typo in this statement. I did not forget the �not.� I firmly believe that competition in business is a good thing... View More
As personal trainers, we�re very used to the one-on-one relationship, but the minute we hang a sign outside our own training studio or gym, things change. Trying to go it alone... View More
Remember the good ol’ days, when all you had to focus on was training clients? There you were, the staff trainer, training hour after hour, concentrating only on the client in front... View More
Editor’s note: This article is part three of a series outlining steps and concepts for those with the desire to tackle the youth obesity epidemic. ... View More
Go into any large gym in world, and you will get hit by the whirs, lights, bangs and glitz of all the equipment and the facilities in which it is housed. You want to open your own training studio, and... View More
As cash-strapped customers cut spending, spas and gyms are doing all they can to keep a place in people's budgets. Beyond deep discounts, some are adopting a recession spin: touting services as... View More
The International Health, Racquet & Sportsclub Association (IHRSA) expressed today its ardent support of John McCain and Barack Obama’s comments made during the third and final presidential debate... View More
In an effort to help harried Americans fit exercise into their hectic lives, new government guidelines released this week recommend slightly more than two hours of physical activity a week to stay fit.... View More
mroozen@itexas.net Bored with the mainstream clientele of 78 million baby boomers, many trainers are looking for something more in their training profession to challenge them. A new wave of training specialist... View More
Editor's note: This article is part 2 of a series outlining steps and concepts for those with the desire to tackle the youth obesity epidemic. [... View More
The formula for success for just about any business or endeavor invariably includes the word "consistent" somewhere in the recipe. As a fitness professional, you tout the absolute necessity of consistency... View More
Body Bar Systems, Inc., a premier fitness company specializing in products and educational tools for fitness enthusiasts of all ages and abilities, announced today that its Body Bar Exchange program has... View More
The National Athletic Trainers’ Association (NATA) Fair Practice Initiative has scored a key victory in the fight to protect the athletic training profession. By an opinion entered on September 9,... View More
In some instances, post-rehab professionals are able to obtain insurance reimbursement for post-rehab services, but its not easy. There is a criteria the client must meet to have a chance for reimbursement: 1. ... View More
Standing out in the fitness industry today is a must, if you want to make fitness a full-time career. So many young trainers get into the industry assuming they will be successful financially simply because... View More
Receiving referrals from physicians not only improves your fitness business, it also helps you build credibility and respect throughout your community. However, not all physicians will be ready and willing... View More
Retaining and attracting clients today requires more than superior client training sessions or a state-of-the-art studio. To stand out from your competition, you must utilize advanced online technology... View More
