Lindsay Vastola

Lindsay Vastola, NSCA-CPT, has served as editor for PFP media since 2011 and is now serving on the PFP Advisory Board. She is the founder of Body Project (2007), a custom fitness and lifestyle company headquartered in Robbinsville, New Jersey. As a keynote and wellness program consultant for companies across industries and speaker at industry events including Club Industry, NSCA, Fitness Business Summit and Functional Aging Institute, Lindsay speaks on topics ranging from work-life balance, emotional intelligence, and business-specific topics including increasing sales through email marketing, out-of-the-box marketing strategy, implementing successful business systems and sales strategies that retain lifelong, loyal clients. www.BodyProjectFitness.com.
Raising the Bar: Jennifer Lormand
BY Lindsay Vastola
April 19 2016
After working in a big box facility for 10 years, Jennifer was tired of dealing with the red tape of a big corporate business... View More
Book review: Your Time is NOW
BY Lindsay Vastola
April 2 2016
Your Time is NOW is a short compilation of motivational vignettes that will give perspective to anyone facing any challenge, to remember that your time is NOW... View More
10 people every fitness professional needs in their rolodex
BY Lindsay Vastola
April 1 2016
Whether you have a full staff or are on your own, there are certain people every fitness professional should have in their rolodex... View More
Raising the Bar: Chad Landers
BY Lindsay Vastola
March 15 2016
Chad Landers is not about the fame or notoriety. His relentless focus on his clients, his team and his community is certainly raising the bar in our industry... View More
Book Review: Viralnomics
BY Lindsay Vastola
March 2 2016
Complete with parody, inside jokes and wit, Viralnomics is undoubtedly one of the best marketing and social media strategy reads to date... View More
Books to ramp-up your fitness marketing
BY Lindsay Vastola
Feb. 15 2016
Here are five books that give solid insight in to various fitness marketing strategies... View More
Never let a prospect fall through the cracks again!
BY Lindsay Vastola
Feb. 2 2016
When you’re a busy fitness professional a real challenge is making sure you follow-up and follow-through with clients... View More
Raising the Bar: Michelle Blakey
BY Lindsay Vastola
Feb. 1 2016
Michelle Blakely is dedicated to solving business frustrations for independent women fitness professionals... View More
Top 10 Must-Read Training Books for 2016
BY Lindsay Vastola
Jan. 15 2016
There is no shortage of fitness and training books, but only a fraction can boast validity for the fitness professional who is a committed learner... View More
Book review: Functional Training
BY Lindsay Vastola
Jan. 2 2016
Organized in three sections, JC Santana offers one of the most comprehensive and resources for training and performance... View More
Two ways to get un-stuck
BY Lindsay Vastola
Jan. 1 2016
As with most things in life, there is an ebb and flow to when we feel “on” and then times when we feel stuck... View More
Your 2015 end-of-year business review
BY Lindsay Vastola
Dec. 20 2015
The way you start the year – specifically the first quarter – will largely dictate how the rest of the year will be... View More
Book Review: From Felony to Fitness to Free
BY Lindsay Vastola
Dec. 2 2015
There are books that enhance our practice through science, evidence and application. Then there are books that enhance our experience... View More
3 revealing questions to ask a potential employee
BY Lindsay Vastola
Dec. 1 2015
"Hire slow. Fire fast." Probably one of the most well-known pieces of advice you'll hear from any experienced employer... View More
Book Review: The HIIT Advantage - High Intensity Workouts for Women
BY Lindsay Vastola
Nov. 2 2015
Irene Lewis-McCormick, a 30-year industry veteran, has put together animpressive resource for High-Intensity Interval Training (HIIT) specificallyfor women in her new book, The HIITAdvantage: High-Intensity... View More
Training Wheels: 4 fitness business non-negotiables
BY Lindsay Vastola
Nov. 1 2015
The word 'non-negotiable' insinuates exactly that: it's non-negotiable. I've found that integrating a few non-negotiables in both my personal life as well as in the professional realm for my business keep... View More
Training Wheels: Words have meaning
BY Lindsay Vastola
Oct. 15 2015
Before determining how to most effectively communicate with your clients, you first must understand your client on a level they may not even know... View More
Book Review: Total Knockout Fitness
BY Lindsay Vastola
Oct. 2 2015
In a fresh take on fitness and boxing, Total Knockout Fitness by Martin McKenzie and Stefanie Kirchner,offers a book and DVD package for anyone looking to up-the-ante on theirworkouts. The book is laid-out... View More
Training Wheels: Avoid trainer burnout
BY Lindsay Vastola
Oct. 1 2015
It may be a cliche; but words mean things. Effective communication, and even deeper, our choice of words, is integral to performing our job function not only for safety and to elicit desired results, but... View More
Training Wheels: Keys to balancing training and your fitness business
BY Lindsay Vastola
Sept. 15 2015
Particularly if you are focused both on working on your business as well as training in your business, burnout at some point is practically inevitable. By nature of what we do as fitness... View More
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