Lindsay Vastola, NSCA-CPT, has served as editor for PFP media since 2011 and is now serving on the PFP Advisory Board. She is the founder of Body Project (2007), a custom fitness and lifestyle company headquartered in Robbinsville, New Jersey. As a keynote and wellness program consultant for companies across industries and speaker at industry events including Club Industry, NSCA, Fitness Business Summit and Functional Aging Institute, Lindsay speaks on topics ranging from work-life balance, emotional intelligence, and business-specific topics including increasing sales through email marketing, out-of-the-box marketing strategy, implementing successful business systems and sales strategies that retain lifelong, loyal clients. www.BodyProjectFitness.com.
Irene Lewis-McCormick, a 30-year industry veteran, has put together animpressive resource for High-Intensity Interval Training (HIIT) specificallyfor women in her new book, The HIITAdvantage: High-Intensity... View More
The word 'non-negotiable' insinuates exactly that: it's non-negotiable. I've found that integrating a few non-negotiables in both my personal life as well as in the professional realm for my business keep... View More
In a fresh take on fitness and boxing, Total Knockout Fitness by Martin McKenzie and Stefanie Kirchner,offers a book and DVD package for anyone looking to up-the-ante on theirworkouts. The book is laid-out... View More
It may be a cliche; but words mean things. Effective communication, and even deeper, our choice of words, is integral to performing our job function not only for safety and to elicit desired results, but... View More
Melissa Layne, fitness industry veteran and exercise physiologist, has released her book, Water Exercise. In a reader-friendly format, Layne outlines exercises for warm-up, flexibility, strength and conditioning... View More