Features

Learn how to shift your sales conversations to limit prospect objections, using the 4-step GROW model (Goals, Reality, Options, We)... View More

With over 36,000 gyms open in the U.S. alone, there is no shortage of competition in the fitness industry. Learn more about assessing the value of a business partner in this feature article!... View More

The demand for video content allows the opportunity to work with businesses to create captivating and unique marketing material... View More

Darcy Manlansing and his staff of personal trainers have been tirelessly dedicated to educating and empowering their clients... View More

Sledgehammer slams using the MostFit Core Hammer will facilitate total body conditioning and improve anaerobic conditioning... View More

If your fitness content doesn’t Educate, Inspire or Entertain (EIE) your Facebook fans, then it’s probably not worth posting... View More

The torso rotation lunge using the MostFit Core Hammer will facilitate pillar strength and stability, as well as improve dynamic hip stability in functional patterns... View More

It’s common for fitness businesses to “leak” money without even knowing it... View More

Obtaining an accredited nutrition certification has the potential to raise the pay for a fitness professional by at least $6,000 annually... View More

Are you maximizing your group exercise program by offering variety and a workout routine to attract and retain members?... View More

Ralph Roberts has taken the same passion for sport to his calling as a fitness professional... View More

This Iso split squat with diagonal shoulder raise will improve shoulder and lower extremity strength, while facilitating integrated stability throughout the entire kinetic chain... View More

Take action to start leveraging Instagram for your business... View More

If you want to stand out in an industry that has no rules, you should consider stepping-up your game... View More

Whether you’re seeking your very first client or just need some fresh ideas to get new business, here are 10 strategies that may inspire you... View More

This exercise is an excellent way to advance a traditional side plank exercise to incorporate in some additional rotator cuff strengthening... View More

In creating or managing a fitness team, there are opportunities and potentially serious obstacles that can present themselves... View More

For someone to succeed as a personal trainer, it is essential that they build their own personal brand to the best of their ability... View More

To get the most bang for your buck on social media, create fitness content that can be repurposed... View More

If you want to grow a successful fitness business, you must establish yourself as a leader... View More