For years I have interviewed, hired and developed personal trainers. I have hired some great ones and to the contrary have hired some bad ones. It is always a unique process that requires much more than... View More
For the majority of my career I have been in a leadership position, directing hundreds of other fitness professionals. In my roles I have always read leadership books from respected authors John Maxwell,... View More
The numbers are staggering; 2.8 million social media profiles, 1 billion Facebook posts per day, nearly 500 million Twitter users. We are inundated with media, in particular social media, constantly every... View More
It is said that 80 percent of communication is non-verbal. It is also common knowledge that there is a psychological effect to touching. In fact, there are several scientific research articles stating... View More
Let's be honest with each other, personal training is a hard industry. It's easy to get in and become a personal trainer, but harder to be great. So have you ever thought about what it takes to be great... View More
Right, wrong or indifferent, our industry has segmented itself in a myriad of directions. Functional training, corrective exercise, CrossFit, bodybuilding, sports specific, the types of fitness programming... View More
Sir Francis Bacon (ironically enough) once said, "Knowledge is power." I firmly stand behind this statement, particularly since we, as trainers, are in an ever changing industry. As trainers, it is our... View More
The grass is greener on the other side; or so they say. Since my career in the fitness industry began, I have constantly overheard the rambling chatter of other trainers; "I could get paid more to do this... View More
I was recently at a small fitness business seminar, and it was a very worthwhile event. Even though I have two high flying bootcamp studios that are among the top if not the top such facilities in the... View More
With private training and even group training, it's mind-boggling how much time we spend with our clients -- more time than pretty much any other person in their lives. Despite time, I think very few trainers... View More
If you're jumping into this business right now and are looking to begin providing for yourself from the get-go, there's one key piece of advice I have for you, and please don't forget it: You need to treat... View More
Most of us get our start in the fitness industry the same way. We are hard-studying kinesiology students in college trying to earn some extra money on the side by filling our schedules with a few clients... View More
In the midst of a busy day in the certified personal training business we often get caught up in our daily demands -- setting up equipment, writing and instructing workout programs, renewing dues,... View More
The certified personal training (CPT) business has many perks. We get to select our own work schedules, pick and choose which clients we want to work with, most of us are allowed to charge our own rates... View More
While walking from my office to the front desk to meet my new client for her initial consultation I wonder what kind of energy she is going to give off. In the past I've had some wonderful consultations... View More
Every year I attend two or three large fitness-related conferences to further my education, network with other professionals, and to recharge my batteries by getting away from the daily grind of training... View More
Greg Brittenham, one of basketball's most respected strength and conditioning coaches along with Daniel Taylor have combined over 300 exercises, core training philosophy and training programs in their... View More
There are books you pick-up once, skim through, then find an appropriately systematic home for it on your bookshelf. Then there are those few books that never make it to your bookshelf because they become... View More
Morc Coulson's second edition of The Fitness Instructor's Handbook is a comprehensive guide covering detailed anatomy, principles of fitness, programming, behavior change and goal setting. The guide is... View More
Nick Tumminello, founder of Performance University is one of the most prolific fitness writers, coaches and innovators in the industry. His recently released his book, Strength Training for Fat Loss, lives... View More
