I am beginning this article less than an hour after retuning from a 90-minute bike ride on an absolutely perfectly sunny day with a clear blue sky, a cool breeze and rolling terrain covered in bright green... View More
There has been a lot of skepticism around magnetism over the last decade. Many of you have probably heard many claims, and maybe some of these you couldn�t even explain, except by... View More
They purchase 51% of all personal training sessions, control over two trillion dollars of all disposable income and are being driven your way by chronic disease and the longing for the fountain of youth.... View More
Have any of your clients and friends recently asked you, “So how is business going during this recession we are in?â€â I chuckle at... View More
Personal fitness training is a profession. I’ll stand behind that statement without the least bit of hesitation. Those of us who are committed to excellence, who have commanded a knowledge... View More
With over 10 million people participating in Pilates today, there's no wonder personal trainers are jumping at the chance to certify. By adding Pilates to their current repertoire, they can retain more... View More
It happens to the best of all trainers at some point in their career: the training ruts. When you get up at 4:00 AM, check your schedule, drag into work, thinking about everything you have to do today,... View More
Friend Trainer The negative image of "Friend" is where many trainers fall into, and it's a trap that's hard to avoid. We all do eventually become very comfortable around our clients, and at that point,... View More
"Hello, I'm raw material with desire, integrity and hunger." That quote is precisely what we'd like to find emanating from the darkness in mining for human capital. For those who are presently accomplished... View More
In personal training — or in any exercise, for that matter — it is crucial to avoid reaching a plateau in one's regimen. Your client has specifically sought out your expertise and has a certain... View More
Have you ever thought about the significance of a mission statement, your personal representation for your existence as a professional? By knowing and understanding your own or your teams mission statement,... View More
As a club owner, manager or other staff member, have you ever wondered what seniors look for in a health club? Obviously, with the growing older adult population, this should be a concern for your facility.... View More
Here are three exercises you can do that can help you grasp the power you have as a fitness professional at this point in time: 1. Watch a presidential debate, and start your stopwatch. Within 15... View More
Wasting time and money is never a good feeling. Protect your precious time by planning your academic calendar and carefully choosing continuing education units (CEUs) and continuing education credits (CECs)... View More
At my barbershop recently, I observed an interesting phenomenon. All the barbers there will cut the hair of anybody that walks through the door. Every new customer is an adventure in haircutting for them,... View More
The NSCA Certification Commission recently conducted a national job analysis survey (JAS) of strength and conditioning and personal training professionals to revalidate the Certified Strength and Conditioning... View More
Since your training session is the actual product you're selling as a personal trainer, paying attention to how it's designed is one of your most important tasks. The goal of any trainer that wants to... View More
There's plain sight, and then there are the most powerful thoughts that can steer and redirect the course of a business: insights! Hindsight is valuable. It's the reassessment of the relationship when... View More
