Lindsay Vastola

Lindsay Vastola, NSCA-CPT, has served as editor for PFP media since 2011 and is now serving on the PFP Advisory Board. She is the founder of Body Project (2007), a custom fitness and lifestyle company headquartered in Robbinsville, New Jersey. As a keynote and wellness program consultant for companies across industries and speaker at industry events including Club Industry, NSCA, Fitness Business Summit and Functional Aging Institute, Lindsay speaks on topics ranging from work-life balance, emotional intelligence, and business-specific topics including increasing sales through email marketing, out-of-the-box marketing strategy, implementing successful business systems and sales strategies that retain lifelong, loyal clients. www.BodyProjectFitness.com.
Book Review: Sports Nutrition for Endurance Athletes
BY Lindsay Vastola
June 2 2012
Monique Ryan, an internationally recognized sports nutritionist for over 30 years, has recently released her 3rd edition of Sports Nutrition for Endurance Athletes. Her book -- over 400 pages -- is... View More
Journey to Success: Pete McCall
BY Lindsay Vastola
June 1 2012
"As trainers, we need to understand who our clients are, what they need aside from new exercises and equipment, and most important, we need to learn how to communicate with them."The fitness industry is... View More
Letter From the Editor: Are you training in your comfort zone or in your target zone?
BY Lindsay Vastola
June 1 2012
The fitness industry, as the general public knows it, is undergoing rapid and exciting transformation. Being a fitness professional no longer means that you are stereotyped as an over-enthusiastic exercise... View More
Training Wheels: Narrow Your Niche - 5 Questions You Need to Answer
BY Lindsay Vastola
May 17 2012
There has been a strong movement toward niche training of specialty populations in fitness. Specialty certifications, trainings, workshops and seminars continue to become more readily available to fitness... View More
Training Wheels: Build your Niche with your Top 10 ‘Think Up’ List
BY Lindsay Vastola
May 4 2012
When many of us get started in the fitness industry, we are ambitious to work with anyone who will let us train them or who will pay for our services. But there will likely come a point in your career... View More
Book Review: Treadside Manner - Confessions of a Serial Personal Trainer
BY Lindsay Vastola
May 4 2012
Greg Justice, MA, released his newest book, Treadside Manner: Confessions of a Serial Personal Trainer. Justice shares his honest stories and experiences of over 46,000 hours of training while reminding... View More
Letter From the Editor: Success Requires Tenacity
BY Lindsay Vastola
May 1 2012
If you asked me what I believe is a common characteristic that any successful person likely possesses, it would be tenacity. I'm not one to refer to dictionary definitions, but I think this is a fitting... View More
Training Wheels: A Mission-Driven Fitness Business
BY Lindsay Vastola
April 15 2012
I recently was inspired by a feature I read about Lauren Bush Lauren (granddaughter of former President George H.W. Bush, niece of former President George W. Bush and married to fashion designer Ralph... View More
Journey to Success: PFP 2012 Trainer of the Year, Carol Michaels
BY Lindsay Vastola
April 2 2012
What is your current title? - Owner/Operator of Recovery Fitness, Personal Trainer and Cancer Exercise Specialist What is your company name? - Recovery Fitness LLC What are your certifications? - ACE,... View More
Training Wheels: Find your Clients Outside of the Gym
BY Lindsay Vastola
April 1 2012
The day-to-day regimen of training clients usually leaves few hours in the day to focus on finding new business. As a fitness professional, especially if you work in a gym, it may be easy to fall into... View More
Book Review: Iron War - Dave Scott, Mark Allen and the Greatest Race Ever Run
BY Lindsay Vastola
April 1 2012
Matt Fitzgerald, renowned sports journalist, recounts the 1989 Ironman World Championship race, known as the "Iron War" between two of the world's most dominant athletes, Dave Scott and Mark Allen. Fitzgerald... View More
Training Wheels: The Boot Camp Client Conundrum
BY Lindsay Vastola
March 19 2012
A fitness boot camp business, like most businesses in several respects, is often easier to start than to sustain. You can market to new clients and get them excited and committed for that first program... View More
Training Wheels: Are you Keeping Up?
BY Lindsay Vastola
March 4 2012
Just 40 years ago, lifting weights was considered taboo and borderline moronic. Football linemen were actually discouraged from lifting weights because the notion was that by gaining muscle they would... View More
Book Review: A Woman
BY Lindsay Vastola
March 4 2012
A fantastic reference book for any fitness professional's library, Irene Lewis-McCormick's new book A Woman's Guide to Muscle and Strength, offers a user-friendly guide focused on dispelling myths and... View More
Journey to Success: Daniella Cippitelli Abruzzo
BY Lindsay Vastola
March 1 2012
What is your current title? - President of FC Online Marketing Inc./ iLoveKickboxing.com. Co-owner of 27th Street Kickboxing Inc., Chelsea, NYC What is your company name? - 27th Street Kickboxing Inc.... View More
Letter From the Editor: Move outside the gym and focus on the experience
BY Lindsay Vastola
March 1 2012
Consumers are more aware than ever of the myriad options available to reach their fitness goals. The difference now is they are no longer simply looking for the newest cardio equipment or decked-out locker... View More
Training Wheels: Your Fitness Business BHAG
BY Lindsay Vastola
Feb. 17 2012
If you haven't ever heard of the term "BHAG," you should consider adding the acronym to your vocabulary and your business plan. BHAG, or Big Hairy Audacious Goal, was coined by Jim Collins who has authored... View More
Training Wheels: The Boot Camp Client Conundrum
BY Lindsay Vastola
Feb. 4 2012
A fitness boot camp business, like most businesses in several respects, is often easier to start than to sustain. You can market to new clients and get them excited and committed for that first program... View More
Journey to Success: Leanne Ellington
BY Lindsay Vastola
Feb. 3 2012
What is your current title? Owner What is your company name? Not Your Average Boot Camp | Leanne@notyouraveragebootcamp.com |www.notyouraveragebootcamp.com What are your certifications? NPTI... View More
Your Top 5 Success Strategies
BY Lindsay Vastola
Feb. 3 2012
PFP Editor Lindsay Vastola asked several industry leaders to narrow down the top five strategies they believe have been instrumental in their success as fitness professionals. Here is what they had to... View More
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