Since there is a limit to how much trainers can work, let’s look at another industry that has similar limitations and see how they maximize profit: the hotel industry... View More
Whether you are a newly certified personal trainer, or a veteran in the industry, be sure these common mistakes don't destroy your business... View More
The entrepreneurial spirit will take you on a roller coaster ride of the highest highs and the lowest lows. In February 2008, in a business session at the ECA World Fitness Conference, Michael Port gave... View More
The main emphasis of this article is to provide the perspective entrepreneur with a better grasp on the various costs involved in opening and operating a profitable personal training studio. The tasks... View More
Leveraging your time is the key to creating more time freedom and more financial freedom. You've heard this but how the heck do you do it? Where do you start? How do you know if you're implementing things... View More
Why did you start your fitness business? I'm guessing it was because you love being fit and love the way it makes you feel -- so why not share that feeling with others, right? It probably was not because... View More
Making the decision to start a career in the fitness industry is usually accompanied by daydreams of working with off-season professional athletes and celebrities. While there are a few personal trainers... View More
Physiologically, our bodies prefer to be outside - it is our natural habitat. We spent most of the first two million years of our existence outdoors while our move to living, working and exercising in... View More
Knowledge, they say, is power.In today's competitive environment, it is also a requirement for fitness professionals who want to stay on top of their game by expanding their influence and effectively helping... View More