By Topic: Training Wheels

April 1 2018

The core of what makes us successful as fitness professionals is our ability to create and nurture relationships... View More

10 simple marketing outlets for new fitness professionals

BY Lindsay Vastola

June 1 2017

For fitness professionals new to the industry, it is often the simplest marketing options that can have the greatest impact... View More

10 questions to ask a fitness mentor

BY Lindsay Vastola

March 1 2017

Some of the most successful professionals in the fitness industry credit mentorship as one of the critical keys to their success... View More

10 topics for your next blog or newsletter

BY Lindsay Vastola

Feb. 1 2017

Email marketing gives you a platform that hits three “birds with one stone”... View More

Top 10 PFP Magazine Features of 2016

BY Lindsay Vastola

Jan. 1 2017

2016 was an especially great year of innovative content provided both in our magazine and on our website... View More

3 business factors to review before 2017

BY Lindsay Vastola

Dec. 1 2016

The end of the year is the perfect time to carve out time to reflect on the last 12 months and set-up your action and goal plan for the coming year... View More

Raising the Bar: David Crump

BY Lindsay Vastola

Nov. 10 2016

David Crump is committed to setting and exceeding higher expectations: for his clients, his staff and the fitness industry... View More

8 questions to ask after you hire

BY Lindsay Vastola

Oct. 1 2016

Building relationships and keeping regular communication with staff members requires as much attention as you give to clients... View More

10 start-up fitness business mistakes

BY Lindsay Vastola

Sept. 1 2016

Mistakes commonly made by new fitness business owners may provide insight for those trying to grow their business... View More

10 tips to maximize fitness conferences

BY Lindsay Vastola

Aug. 1 2016

Here are tips to maximize your conference experience and leave with a better plan of successfully applying your new knowledge... View More

10 most effective Facebook posts

BY Lindsay Vastola

Aug. 1 2016

Look to some of the most visible fitness professionals in our industry for help with effective social media messaging... View More

10 ways to declutter your fitness business

BY Lindsay Vastola

July 1 2016

We must simplify and declutter how we run our business to make a difference in preserving precious time, energy and money... View More

Raising the Bar: Scott Keppel

BY Lindsay Vastola

June 15 2016

From training clients for pageants to supporting breast cancer survivors, Scott plays an inspiring part to raise the bar in fitness... View More

Top 10 questions for your client

BY Lindsay Vastola

June 1 2016

How do you get testimonials from your clients? Simple: ask... View More

Raising the Bar: Mike Z. Robinson

BY Lindsay Vastola

May 13 2016

Mike Z. Robinson has raised the bar through his core philosophy centered around the “Strength of We.”... View More

10 creative ways to get your first client

BY Lindsay Vastola

May 1 2016

Getting your first (paying) personal training client is a hurdle most new fitness professionals face... View More

Raising the Bar: Jennifer Lormand

BY Lindsay Vastola

April 19 2016

After working in a big box facility for 10 years, Jennifer was tired of dealing with the red tape of a big corporate business... View More

10 people every fitness professional needs in their rolodex

BY Lindsay Vastola

April 1 2016

Whether you have a full staff or are on your own, there are certain people every fitness professional should have in their rolodex... View More

Books to ramp-up your fitness marketing

BY Lindsay Vastola

Feb. 15 2016

Here are five books that give solid insight in to various fitness marketing strategies... View More

Two ways to get un-stuck

BY Lindsay Vastola

Jan. 1 2016

As with most things in life, there is an ebb and flow to when we feel “on” and then times when we feel stuck... View More

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