We all know that member retention is one of the keys to a successful club. The difficult part is how to keeping your members from going to the newer, bigger club down the street. The truth is they don't... View More
One of the most rewarding things about being a personal trainer is the experience of positively impacting your clients' lives. It is even more inspiring when you see this impact being spread through your... View More
Whenever I come into contact with a coach or trainer who preaches the virtues of machine-based strength training for young athletes, the same argument is typically offered: machines are safer for kids... View More
The word "certification" headlining an article is enough to send shivers up my spine. It's a tired, controversial subject and has been unfairly scrutinized at times, although there are admittedly abuses... View More
Thanks to today's relatively cheap technology, every fitness expert has the potential to be an online celebrity. From YouTube videos to blogs, you have the opportunity to be discovered by countless potential... View More
Acquiring clients may not seem effortless to you, but I have a feeling that if Sherlock Holmes, the remarkable detective in Sir Arthur Conan Doyle's murder mysteries, were commissioned to attain clients... View More
Dr. Darcy Ward and Dr. Jennifer Greenfield, the doctors of chiropractic at Center for Chiropractic & Wellness, a North Raleigh chiropractic center, have announced that they are now offering a new non-invasive... View More
The annual FitnessFest Conference and Expo is coming to Tempe, Arizona from April 16-20. This conference, the largest of its kind in the Southwest, offers fitness professionals the opportunity to earn... View More
Star Trac, the fastest-growing company in commercial fitness, is partnering with New York Sports Clubs and Snapple to fight the teen obesity epidemic with a 24-hour Spin-a-Thon, called Saints & Spinners,... View More
People who participate in a pedometer-based walking program can be expected to lose a modest amount of weight, even without changing their diet, with more weight loss the longer they stick with the program,... View More
The American Council on Exercise (ACE) has completed its annual survey of its extensive worldwide network of personal trainers, group fitness experts, advanced health and fitness specialists and lifestyle... View More
The goal of all local marketing initiatives — and the goal of this article — is to help you drive in new business. So how can small businesses avoid the common local marketing pitfalls that... View More
Yoga is more popular that ever. Why? Yoga provides a total body workout that enhances strength, cardiovascular condition, balance and flexibility. It also enhances bodily awareness, increases physical... View More
On January 7, 2008, seven local residents will embark on The Journey, a three month fitness challenge that will transform their lives and raise money for seven area charities. The Journey participants... View More
If I told you stretching was good for you, I would certainly be stretching the truth. There are many accepted ways of facilitating muscle lengthening,... View More
This book is targeted to men and is based on hundreds of interviews with coaches, trainers and body builders. The workouts consist of three 30-minute workouts a week, and the diet is based on glycogen... View More
Steve Saxton, Vice President of Operations and Recruiting Director for In-Shape Health Clubs, a Stockton, California-Based health and wellness service, recently announced an immediate opening for a career... View More
Nautilus Inc.s board is now controlled by its largest shareholder, Sherborne Investors, Nautilus confirmed on Monday. At the companys December 18 shareholder meeting, shareholders voted four Sherborne... View More
The food pyramid for people older than 70 looks a bit different from that of younger adults these days. Researchers at Tufts University in Boston recently revamped the food pyramid for older adults that... View More
Gym owners are observing older and older members attending their gyms. These people are not motivated by traditional narcissism but by better health and also mental health. Probably one of the most feared... View More