Remember when you learned your ABCs? You recited the alphabet over and over you may have even sung the alphabet song while your teacher pointed to each letter on a chart. After mastering the 27 letters,... View More
Giving advice, in our industry, is just one method we use to motivate our clients, who seek us out to activate change, not only in their bodies, but in their lives as well. Yet more often than not, our... View More
Post-rehab or aftercare programs are becoming a standard component of the rehabilitation process for patients with neurological, cardiovascular and musculoskeletal disorders. The changes in medical reimbursement... View More
You can't always do things alone! Sometimes it takes a team of experts to affect positive, dynamic change! As personal fitness medical professionals, we want the best for our clients, and reduce their... View More
Franchising provides a great opportunity for entrepreneurs to open their own business by purchasing the right to use a proven system, developed by someone else, in order to avoid the difficult learning... View More
In last month's article I suggested in order for global change within our industry we needed to raise ourselves to the next level, recognize where our industry is falling short and self-evaluate. In this... View More
As a past accounting professor would always say, "Figures don't lie, but liars do figure." This couldn't be truer when it comes to predicting personal training revenues. For years, I have always been surprised... View More
New and innovative ideas are happening around us all the time especially in the health and fitness industry. However, having an idea and actually going through with it are two very different things. For... View More
When you have a facility dedicated to developing high performance athletes, adding wellness to the formula is a natural. The owners of Rapid Performance (RP) in Woodstock, Georgia, Mike Berenger, Bobby... View More
Wellness Centers come in all shapes and sizes and offer services to all sorts of people. The Wellness Center at City Hospital in Martinsburg, West Virginia is a hospital-based facility which offers members... View More
Body composition is getting more and more attention lately and clients are listening. It is not about the scale anymore. It is about body composition analysis. Metabolic testing is also becoming a staple... View More
As personal trainers, we like to address the concept of change. Everyone in the work force can relate to the word "change" at some level, but... View More
So, you are interested in opening up a wellness facility? You have a site selected, and you ran all the demographic studies possible to compile... View More
You can be the most knowledgeable personal trainer in the world, but if you are not capable of selling your services consistently, you will starve. I have had the opportunity to work with many talented... View More
Certified. Experienced. Competent. Outgoing. Professional. Reliable. Those are words typically used in classified "Help Wanted" ads seeking... View More
If you want to be perceived as an expert and drive in new customers, nothing has greater impact than delivering a solid, memorable message to a live, qualified audience. Successful seminar leaders know... View More
