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Jan. 24 2024
Continuing education is a popular topic in the fitness industry. Between the continual need to stay current with credentials, the specific requirements you must meet and the annual live events that... View More
PFP
Dec. 28 2023
I sat in a velvet theatre seat, ready to relax, sip my coffee and take in a morning of presentations at Growth Day in L.A... View More
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Nov. 28 2023
A great tool like the SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis can shift the narrative for you and your company... View More
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Sept. 27 2023
Does the idea of integrating your passion for fitness into the medical model excite you?... View More
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June 12 2023
In 21 years, I’ve managed to create three things that went viral online. That is one viral piece of content every 7 years. Truthfully, that is a far better average than most who may never create... View More
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June 6 2023
Personal trainers often start their careers as employees at a commercial facility... View More
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May 3 2023
I am a success junkie. I love making vision boards, setting goals, hitting achievements, earning income and growing as a leader... View More
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March 21 2023
Personal trainers learn about helping clients and exercise selection in their certifications and education, but one area that is typically overlooked by many new trainers is building a business and a... View More
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Jan. 19 2023
A long-term career in fitness is a calling. Successful trainers are not born; they are forged from hard work, grit and determination... View More
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Jan. 18 2023
A great trainer today will have the same foundational qualities as a great trainer will have 10, 20, 50 and 100+ years from now because the universal principles of training never go out-of-date... View More
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Jan. 11 2023
I invested in a life-changing seminar on money more than a decade ago. As a newer business owner, it shattered my limiting beliefs... View More
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Jan. 6 2023
Do you know the best investment you can make? It’s an investment in yourself... View More
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Jan. 5 2023
What business skills will you need to learn to grow your income this year?If you’re like most, your answer will be something like “master marketing.”... View More
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Dec. 22 2022
Sometimes it is hard to see the good in what is considered bad. While in the midst of the Covid-19 pandemic, gyms, studios and training centers suffered. According to IHRSA, 47% of jobs in the fitness
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Nov. 11 2022
There are solid ways to grow your business without spending so much of your time and money. Have you considered that your clients and your time could be your best marketing assets?... View More
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Nov. 3 2022
When it comes to online marketing, most fitness business owners are pretty limited in what they choose to do... View More
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July 12 2022
This past year has been a wild one, to say the least. No one could have predicted it was coming, and when it did no one knew how to handle it.It’s important to acknowledge that this past year has... View More
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May 19 2022
5 outside-of-the-box fitness options to consider... View More
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June 2 2021
With vaccine rollouts, people everywhere are excited to finally “get back to normal.” But there isn’t really going to be a return to the way things used to be — and that’s... View More
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March 4 2021
By saying no to opportunities that do not serve personal and business goals, it creates time to pursue ones that do... View More