As a personal trainer and business owner, I am always looking for new ways to build my business and capitalize on my knowledge, experience and passion for health and fitness. I have discovered a specialized... View More
Whether your clients are professional athletes, peewee football players, ballet dancers or �weekend warriors,� they probably know what it�s... View More
Since there are more than 77 million tennis enthusiasts in the US, according to Sports Illustrated, and tennis is the number one female sport in the US, there is a good chance you have a client who plays... View More
Editor’s note: This article is the second part of a series of articles assisting trainers in discovering niche markets to help jump-start their careers.
Physicians are medical experts who sometimes dabble in the diet arena. Psychologists are behavior experts who sometimes give nutrition advice. Celebrities act like experts in a lot of areas, and they too... View More
Editor's note: This is the first of a series that will illustrate the necessities of working with certain populations of society. Look for the continuation of the series on training seniors in the next... View More
Maybe it's been awhile since you took your certification test. Maybe the club you work at doesn't require comprehensive assessments before you bring on a new client. Or maybe you'd be hard-pressed to define... View More
Two of the most popular forms of mind/body exercise today, yoga and Pilates have both shown their strengths in the fitness industry. Now they show aptitude toward training an extensive niche market: athletes.... View More
The only thing worse than losing a client to an injury is losing a client to an injury you caused! About 30 years ago, we learned that straight-legged sit-ups were bad for us because it caused back... View More
Editor's note: This article is the first in a series that outlines steps and key concepts for the trainer who has the desire to tackle the youth obesity epidemic. Youth obesity has become the epidemic... View More
If following a set of instructions was all people needed to get fit, we'd all be in our living rooms watching leotard-clad instructors on television. After all, toning up this way is cheap and convenient,... View More
When it comes to nutrition, some fitness professionals are afraid to utter a word, whereas others perform detailed analysis, offer individualized advice and devise complete meal plans. Confusion can exist... View More
When someone first starts an exercise program that you have created, they will probably see some pretty good results for the first three to six weeks. After that, it is very common that every three to... View More
We're all familiar with training in our 'fat-burning' zone. But did you know that your fat-burning zone should be experienced throughout the day, even when you're not exercising? In fact, one of the biggest... View More
I am completely convinced that a person's fitness level is primarily determined by how they see themselves in their own mind. If someone can use their imagination to picture themselves as fit... View More
Weight loss and healthy eating seems so simple: Eat fewer calories than you expend, and you will lose weight. But ask any of the 50 million individuals who are attempting to lose weight each year, and... View More
It's a litigious society. We've all heard the saying. In a field like personal training where there is tremendous one-on-one interaction in both a physical and psychological manner, the opportunities for... View More
