July 21 2006
With Baby Boomer women spending well over a trillion dollars on goods and services a year, the days of women 40+ being ignored by activewear marketers in favor of younger consumers are numbered. BOOM!... View More
Nov. 7 2007
One of the biggest mistakes fitness experts make is failing to stay in contact with their clients and prospects. And even when they do send newsletters to their list, most trainers make serious mistakes... View More