When you have a facility dedicated to developing high performance athletes, adding wellness to the formula is a natural. The owners of Rapid Performance (RP) in Woodstock, Georgia, Mike Berenger, Bobby... View More
Designing and developing a wellness center whether it is an extension of a training studio or spa or as a fitness component of a medical practice... View More
We, as a fitness industry, have all read about corporate wellness. We have learned the statistics. And now, we recognize not only the value of a fitness program in terms of employee productivity and camaraderie,... View More
Post-rehab or aftercare programs are becoming a standard component of the rehabilitation process for patients with neurological, cardiovascular and musculoskeletal disorders. The changes in medical reimbursement... View More
What is wellness? Wellness is a state of feeling well in body, mind and spirit, together with a sense of reserve power. It is based on normal functioning of the tissues and organs of the body, a practical... View More
As the cost of building leases, supplies and equipment are continuing to skyrocket, medical practitioners and professionals are eager to find new revenue opportunities that can begin to soak up these financial... View More
The increasing popularity of an integrated wellness center, which has a multiple focus on the physical, mental and medical health, has placed ancillary services, such as Pilatesand yoga, to the forefront... View More
New and innovative ideas are happening around us all the time especially in the health and fitness industry. However, having an idea and actually going through with it are two very different things. For... View More
In my last article, "Buyer's Guide for Health Care Businesses," I discussed the necessary tools needed to run a fitness business. However, once... View More
Now that you have designed your wellness center, selected the equipment and attracted your client base, the key in keeping the doors open lies in your existing... View More
Remember when you learned your ABCs? You recited the alphabet over and over you may have even sung the alphabet song while your teacher pointed to each letter on a chart. After mastering the 27 letters,... View More
So, you are interested in opening up a wellness facility? You have a site selected, and you ran all the demographic studies possible to compile... View More
Health club operators have made the mistake for years. Now, medical professionals, wellness professionals and self-improvement experts are adding distinctive fitness components to their businesses and... View More
Transitioning your business or practice to provide wellness services can be a bit overwhelming; especially since most physicians, therapists, chiropractors and fitness specialists have little information... View More
As a past accounting professor would always say, "Figures don't lie, but liars do figure." This couldn't be truer when it comes to predicting personal training revenues. For years, I have always been surprised... View More
Our health care system is a mess. Our government leaders aren't happy about Medicare spending. Doctors aren't happy because their reimbursements... View More
The idea of health in modern society is undergoing a transformation that is beginning to have a profound effect not only on our patients' lives, but also on how we do business. The public is no longer... View More
With health care costs increasing and obesity and related illnesses on the rise, what are fitness professionals doing to help our nation's... View More
Paul Zane Pilzer, world-renowned economist, projected in his book, The Next Trillion, tremendous opportunities in the emerging "wellness" industry... View More