Personal trainers are experts in developing workouts that work, but creating ads is a whole different skill set that most trainers learn by trial and error and at a high cost of time and dollars. Are you... View More
Since your training session is the actual product you're selling as a personal trainer, paying attention to how it's designed is one of your most important tasks. The goal of any trainer that wants to... View More
Our clients cooperate with what we ask of them. Keeping regularly scheduled appointments, showing up on time for their appointments and giving 24-hour notice if they must cancel all make us happy. But... View More
It's one thing to whip up workout after workout for your clients. It's another to own and operate a fitness business. Creating the vision, raising money, finding the location, building out the space, branding,... View More
There's plain sight, and then there are the most powerful thoughts that can steer and redirect the course of a business: insights! Hindsight is valuable. It's the reassessment of the relationship when... View More
It's a litigious society. We've all heard the saying. In a field like personal training where there is tremendous one-on-one interaction in both a physical and psychological manner, the opportunities for... View More
Hundreds of fitness professionals already depend on Essentials of Strength Training and Conditioning for trusted information in the field of strength training. Now the renowned National Strength and Conditioning... View More
The California and New York state legislatures are moving toward requiring restaurants to post calorie counts on their menu items, joining a movement that until now has gained traction mostly in cities... View More
A research abstract presented on Tuesday at SLEEP 2008, the 22nd Annual Meeting of the Associated Professional Sleep Societies (APSS), finds an increased prevalence of sleep problems among school-aged... View More
Researchers at the University of Minnesota have discovered a gene that may provide a clue as to why obesity rates increase with age. The research was published in the Proceedings of the National Academy... View More
One out of every four obese school-aged children (six to 12 years old) develops an illness typically associated with adults that are nearly 40 years old, metabolic syndrome, due to one clear reason: child... View More
The standard weapons in the fight against cancer surgery, chemotherapy and radiation may soon be joined by something far simpler: exercise. New research shows that regular physical activity helps reduce... View More
Sure, exercise is good for your waistline, your heart, your bones but might it also help prevent addiction to drugs or alcohol? There are some tantalizing clues that physical activity might spur changes... View More
The NSCA Certification Commission is again making CEU Quiz Packets available to its certified individuals. The CEU Quiz Packets are a quick and easy way for CSCS and NSCA-CPT certified individuals to earn... View More
Federal officials hunted for the source of a 17-state salmonella outbreak linked to three types of raw tomatoes, while the list of supermarkets and restaurants yanking those varieties from shelves and... View More
Gaining body fat may be a good thing, at least for people with type 1 diabetes, say researchers at the University of Pittsburgh Graduate School of Public Health. Their study, being presented at the 68th... View More
Sarah Siebach isn't much different from most members of the Lifestyle Family Fitness Center in Cary, trying to squeeze an intense workout into her busy schedule. Last Friday afternoon she was hoping to... View More
It is a common occurrence for a man and woman to wish to workout together, particularly when they have a joint goal such as losing weight. The challenge for the fitness professional is to design an exercise... View More
Regardless of venue or goals competition or fitness any swimmer can benefit from assessing his or her goals, techniques, and training program. Now swimming legend Jim Montgomery offers advice for... View More
