Fitness Together Franchise Corporation, the world’s largest business of personal trainers, is working with the State of Texas’ Division of Economic Development’s office in Mexico City to target international investors from Mexico interested in buying franchise opportunities in Texas. The State of Texas is one of the top-ranked global destinations for foreign direct investment, bringing more than $7 billion in foreign investments in 2008.
“We’re a rapidly growing franchisor with 471 locations sold and Texas offers a perfect setting for entrepreneurs and business candidates from Mexico who want to be part of the American Dream,” said Craig Day, the Texas area developer for Fitness Together.
Prospective franchise buyers will travel from Mexico to meet with Fitness Together at the Mission of Mexican Entrepreneurs in San Antonio on June 24-26.
With 18 franchises sold across Texas and 15 studios in operation, Fitness Together plans to license as many as 20 franchises a year to serve the growing demand for one-on-one personal training with residents across the state. Having successfully expanded the franchise concept to several international countries, the Texas initiative marks the first time the franchisor is showcasing the opportunity for international investments coming into the United States.
Fitness Together was able to target this audience through the International Business and Recruitment (IBR) program that the State of Texas Economic Development Division spearheads. The IBR, which markets the State of Texas as a business location, gives companies the opportunity to promote their products and services to international buyers through trade missions, trade shows, seminars and inbound buyer missions.
“Inquiries from Mexico have shown that the interest in Fitness Together and the success of our franchise network is popular,” said Day. “And with existing locations across Dallas, Houston, Austin, San Antonio and College Station, we have a very strong foundation that we can build upon with additional available territories.”
According to Day, the investment level of $132,000 - $312,000 to open a Fitness Together studio is appealing to people in Mexico who are already successful in business and can meet the financial requirements for a franchise.
Established in 1996 in response to the growing demand for personal fitness training, Fitness Together offers the latest in one-on-one personal fitness training. Based in Highlands Ranch, Colo., Fitness Together is part of Fitness Together Holdings, Inc., the world's largest wellness organization. There are now 471 Fitness Together franchised locations sold throughout the United States, Costa Rica, Israel, Ireland, and Canada. For additional information, log onto or call 877.663.0880 ext. 10.