A 100-calorie apple is now zero points in Weight Watchers PointsPlus plan while 100-calories worth of cookies or potato will clock up points. A recognition that has been around for over a decade with other eating plans, such as The Zone, Atkins and The South Beach diets. It is true that a calorie is a calorie, and how many calories you consume compared to how many you use up each day matter greatly in body weight control, but where those calories come from are extremely important too. Some calories come from foods that fill you up more than others, and some calories come from foods that do not spike insulin levels so much. Some calories come from foods with virtually no nutritional value (empty calories), while others are rich in vitamins and minerals.

All fresh fruits and the majority of vegetables now score zero points in the Weight Watchers new PointsPlus system. Dried fruit and some vegetables, such as potatoes and corn will still have points.

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