You literally cannot take the “personal” out of personal training. Working with clients hands-on, watching over them and even getting a little sweat on you at times is ingrained in the job description.
However, there’s a trend going on in fitness today that’s on the opposite side of the spectrum to the hands-on approach. The only thing that makes it remotely similar to personal training in any way is that it deals with transmitting fitness information from trainer to client. What we’re talking about is having an online fitness business.
The trend has drawn a lot of attention and has in some way piqued the interest of nearly every trainer in the industry. Some call it a mockery of the fitness profession; others call it the wave of the future. Let’s explore everything that goes into starting an online fitness business, and you can be the judge.


How much of your time would you estimate you spend growing your business?