The President's Council on Physical Fitness and Sports is launching the first-ever National President's Challenge in March. The six-week fitness challenge will encourage all Americans to be active 30 minutes a day, five days a week. This is the first time in the council's 50-year history that the challenge is calling on the nation not just children to get fit and adopt healthier lifestyles.


The council is encouraging health clubs to get involved by forming challenge groups or by helping their members sign up at All participants must sign up by April 3 in order to complete the minimum six-week requirement. The challenge ends on May 15.


Club Industry's Fitness Business Pro aims to help all fitness facilities do their business better by bringing news, trends, analysis and ideas to industry leaders and provides this educational experience in a variety of formats, including the printed magazine, an e-newsletter, special reports and the Club Industry shows. For more information, please visit


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