Josh Bowen

Josh "JB" Bowen is a fitness professional and accomplished personal trainer. He serves as the owner of his own training studio, Aspire Fitness but he much more than a personal trainer. He engrains himself into his client's lives and he sees their struggles and accomplishments, their wins and losses. He has been a consultant, big box operator and was a global finalist for the 2013 Life Fitness Personal Trainer to Watch contest.

Career Builder: Tips for hiring trainers
BY Josh Bowen
Sept. 15 2013
For years I have interviewed, hired and developed personal trainers. I have hired some great ones and to the contrary have hired some bad ones. It is always a unique process that requires much more than... View More
Career Builder: Leadership principles for the fitness professional
BY Josh Bowen
Aug. 15 2013
For the majority of my career I have been in a leadership position, directing hundreds of other fitness professionals. In my roles I have always read leadership books from respected authors John Maxwell,... View More
Career Builder: The power of media
BY Josh Bowen
July 15 2013
The numbers are staggering; 2.8 million social media profiles, 1 billion Facebook posts per day, nearly 500 million Twitter users. We are inundated with media, in particular social media, constantly every... View More
Career Builder: The power of the high five
BY Josh Bowen
June 15 2013
It is said that 80 percent of communication is non-verbal. It is also common knowledge that there is a psychological effect to touching. In fact, there are several scientific research articles stating... View More
Career Builder: Client retention
BY Josh Bowen
May 14 2013
Let's be honest with each other, personal training is a hard industry. It's easy to get in and become a personal trainer, but harder to be great. So have you ever thought about what it takes to be great... View More
Career Builder: Generalist vs. specialist
BY Josh Bowen
April 15 2013
Right, wrong or indifferent, our industry has segmented itself in a myriad of directions. Functional training, corrective exercise, CrossFit, bodybuilding, sports specific, the types of fitness programming... View More
Career Builder: Knowledge is power
BY Josh Bowen
March 15 2013
Sir Francis Bacon (ironically enough) once said, "Knowledge is power." I firmly stand behind this statement, particularly since we, as trainers, are in an ever changing industry. As trainers, it is our... View More
Career Builder: The benefits of working in a club chain
BY Josh Bowen
Feb. 15 2013
The grass is greener on the other side; or so they say. Since my career in the fitness industry began, I have constantly overheard the rambling chatter of other trainers; "I could get paid more to do this... View More
Successful Motivational Interview Tactics
BY Josh Bowen
Dec. 13 2011
The Evaluation Most personal trainers make the mistake of using the evaluation/assessment as the measurement session and then workout immediately following. The question is: how can you train someone you... View More
A Trainer for Your Trainers, Part 2
BY Josh Bowen
Aug. 12 2011
(If you missed Part 1 inthe July-August issue of PFP, check it out here)A famousphilosopher once said, "Quality is not an act, it is a habit." Withthat habit of quality, one must "inspect" what they "expect."In... View More
Developing Systems
BY Josh Bowen
Aug. 2 2011
Two years ago, I had the opportunity to attend a continuededucation clinic ("From Counting Reps to Counting Revenue") taught bytwo of the most successful fitness professionals in our business. AlwynCosgrove... View More
Emotional Intelligence
BY Josh Bowen
Dec. 7 2010
Dale Carnegie once said, "Whendealing with people, remember you are not dealing withpersons of logic, but rather persons of emotions."How true is this statement when it comes topersonal training? Every... View More
Excellence Is a Team Effort
BY Josh Bowen
July 12 2010
John Maxwell said, "Leaders must be close enough to relate to others but far enough ahead to motivate them." This statement is true when trying to extract the best out of your fitness staff and bring their... View More
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