Technogym USA, The Wellness Company, has been selected as the official equipment supplier for six Shea Homes Trilogy communities now under development. Under the agreement, Technogym will install its Wellness System in each new communitys fitness facility, including its Strength, Cardio and Easy Line products.


The first system is now installed at Trilogy Monarch Club, located on Californias central coast near Nipomo, slated to open January 2008. The remaining five Trilogy communities two in Arizona, one in Colorado and two others in California will open their clubs between 2007 and 2010. All Trilogy Clubs are managed and operated by BlueStar Resort and Golf Management, a member of the JF Shea family of companies.


The reason Technogym was selected from the range of exercise equipment on the market was because of its exclusive Wellness System that is designed to enhance the quality of life with todays more active seniors. The Wellness System is the industrys first customer relationship management solution that blends regular exercise, a healthy diet and a positive approach to life through easy-to-use software, state-of-the-art equipment, education and professional staff into a uniquely efficient total health system.


The Technogym Wellness System focuses on personal health achievement by delivering a total regimen that addresses why we exercise more than how we exercise, said Robb McGuffin, Director of Business Development for Technogym USA. Shea Homes clearly understands meeting the continued health desires of their residents by providing the most innovative health and wellness services on the market. This partnership emphasizes Shea Homes commitment to the active lifestyle of their customer base.


Included in Shea Homes fitness centers are a variety of Technogyms Strength and Cardio products as well as the user-friendly Easy Line circuit training design. Utilizing Technogyms biomechanic and ergonomic technology, Easy Line is a sleek, comfortable and simple pre-designed circuit training program. This variety in wellness maintenance equipment is in direct response to the demand by the Baby Boomer market, who are proving to be more active and vibrant in their later years than past generations. Industry statistics reveal that people 55 and older are the fastest-growing population in the nations health clubs, up by 380% since 1987, according to a recent report from the International Health, Racquet and Sportsclub Association (IHRSA).


The selection of Technogym products for our Trilogy Communities is an important amenity for our active members, said Tim Steckbeck, Vice President of Resort & Golf Services. Anyone can provide workout equipment for fitness, but what makes Technogym unique is their Wellness System software. Its intuitive, it enhances confidence, and it motivates the individual to excel. We believe that it is the right kind of amenity to differentiate our communities from other choices on the market.


In addition to offering the benefits of the Wellness System, the six Trilogy Communities also will offer home owners and home buyers the opportunity to purchase Technogym products, including Personal Kinesis, for their home gym.


Technogym USA, a division of Technogym SpA, creates, designs and manufactures innovative solutions to cultivate a person's physical and psychological well-being by enhancing one's quality of life through physical activity. Technogym USA is headquartered in Seattle, Washington. Founded in Italy more than 23 years ago, the company has grown to employ over 1,400 people at 12 branches worldwide. Technogym is the official fitness equipment supplier to the Beijing Summer Olympic Games in 2008, as it was for the Sydney, Athens and Turin Olympic Games. Additional information may be found by visiting the companys website at


Americas largest privately-owned homebuilder, Shea Homes is a division of Shea Homes Limited Partnership, an independent member of the Shea family of companies, which celebrated its 125th anniversary in 2006. Shea Homes is currently building throughout Arizona, California, Colorado, Washington, Florida and North Carolina. Their motto of Caring Since 1881 is at the core of their companys values, and their purpose is to enhance peoples lives by building some of the finest neighborhoods and communities available today. Additional information may be found by visiting the companys website at or


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