book review
Oct. 2 2013
There is no question that the value of bodyweight training continues to resonate with fitness professionals. Bret Contreras has published a comprehensive guide that not only includes a plethora of bodyweight... View More
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Oct. 1 2013
I meet several newly certified trainers who find it difficult to get their first "chance" at training clients. Whether as an independent trainer starting a business or getting hired at a facility, many... View More
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Sept. 22 2013
If you've been reading my column for any length of time and taking action there's no doubt that your business is probably growing. In the last six and a half years I've learned many hard lessons about... View More
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Sept. 15 2013
If there is one industry that changes what is "in style" more often than fashion -- it's fitness. We use fashion and style as a way to express ourselves and even to make a statement. Fitness really... View More
Sept. 15 2013
For years I have interviewed, hired and developed personal trainers. I have hired some great ones and to the contrary have hired some bad ones. It is always a unique process that requires much more than... View More
book review
Sept. 2 2013
Evan Osar, a chiropractic physician and founder of Fitness Education Seminars has released his comprehensive book, Corrective Exercise Solutions to Common Hip and Shoulder Dysfunction. Specializing in... View More
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Sept. 1 2013
I was listening to a New York City-area morning talk radio show last week and one of the featured segments was about the fastest growing professions in New York City. Fitness training was ranked the fourth... View More
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Aug. 23 2013
I'm sure you've heard of the supplement company called EAS and maybe even the mother of all transformation programs, Body For Life. This column has nothing to do with EAS other than the association... View More
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Aug. 15 2013
When it comes to scope of practice in our industry, there is a line that in theory is clear and defined, but in everyday practice often becomes blurred. For those of us who have certifications from accredited... View More
Aug. 15 2013
For the majority of my career I have been in a leadership position, directing hundreds of other fitness professionals. In my roles I have always read leadership books from respected authors John Maxwell,... View More
book review
Aug. 2 2013
Human Kinetics has released a new addition to their Sport Performance Series: Developing Speed. It's a perfect guide to add to your reference library, particularly for fitness professionals who train... View More
discussion_1_0
Aug. 1 2013
In my last column, I shared with you an exercise reminiscent of a Mad Lib with five quick fill-in-the-blank statements. The objective is to keep you from over-thinking and over-strategizing what niche... View More
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July 23 2013
What is your time worth? This is a very serious question and one you need to answer for yourself. What's more I'd suggest you re-evaluate it about every six months; that is if you want to grow your fitness... View More
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July 23 2013
Many aspiring fitness professionals know the path they want to pursue in the industry, but once certified, find themselves trying to navigate the next best steps to get there. Here are six simple first... View More
July 15 2013
The numbers are staggering; 2.8 million social media profiles, 1 billion Facebook posts per day, nearly 500 million Twitter users. We are inundated with media, in particular social media, constantly every... View More
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July 15 2013
Many fitness professionals start their career with the noble goal of "helping everyone who wants to live a healthy life." But the truth is, as the saying goes, "You can't be all things to all people."... View More
direct impact mini
July 1 2013
Metabolic syndrome is rapidly becoming one of the biggest threats to the health and welfare of modern society. In simple terms, metabolic syndrome is a lifestyle disease directly linked to obesity. Clinical... View More
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July 1 2013
In my September 2011 column, I shared seven ways to motivate your clients beyond just physical results. I wanted to revisit the topic because at some point, being the motivator that our clients depend... View More
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June 25 2013
When I first speak to a new coaching client one of the very first things we discuss is whether they know and track their average number of leads per month. I know when I began my training business years... View More
June 15 2013
It is said that 80 percent of communication is non-verbal. It is also common knowledge that there is a psychological effect to touching. In fact, there are several scientific research articles stating... View More

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