April 15 2013
Right, wrong or indifferent, our industry has segmented itself in a myriad of directions. Functional training, corrective exercise, CrossFit, bodybuilding, sports specific, the types of fitness programming... View More
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April 14 2013
Fitness training without goal-setting is like peanut butter without the jelly. Where most people stumble, whether we're talking about fitness, personal or professional goals, is that they set themselves... View More
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April 1 2013
It's that time of year again -- tax day is right up on us. As I'm sure many of you can probably understand, tax and accounting concerns can be a serious pain-point. It can be difficult to find a professional... View More
book review
April 1 2013
Alexander Morentin is the author of Better Living with Whole Foods and offers an approachable and in-depth guide to incorporating whole foods into your daily nutrition habits. His methodology of eating... View More
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March 25 2013
You might believe you are already effective at managing your time. If there's anything I've learned it's that when it comes to time management it's a continual work of improvement. There are three... View More
March 15 2013
Sir Francis Bacon (ironically enough) once said, "Knowledge is power." I firmly stand behind this statement, particularly since we, as trainers, are in an ever changing industry. As trainers, it is our... View More
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March 15 2013
Whether you own your own business or work for a gym, networking can be an effective way to building new business and staying front of mind in the community. Unfortunately, most people go about networking... View More
Bootcamps
March 4 2013
When we begin our careers as personal trainers, the main motivation is to help people. Of course we love fitness, weight training or any niche that we eventually pursue in the industry, but we could not... View More
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March 1 2013
One of the pitfalls I see with many clients when starting a new program, whether it's a boot camp or personal training program, is that what should be the catalyst of motivation ultimately ends up as the... View More
book review
March 1 2013
T.J. Murphy is a veteran journalist who joined a local CrossFit gym in order to reclaim his fitness and strength and recounts his experience in his new book Inside the Box: How CrossFit shredded the rules,... View More
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Feb. 25 2013
My focus on systems, planning and structure in addition to marketing and promotion has surely been what's helped me establish myself as a fitness professional business mentor. In this column, however,... View More
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Feb. 15 2013
As a business owner or as an independent trainer, it's critical to evaluate every aspect of your business to highlight points of weakness, inefficiency or where greater opportunity lies. In my last column,... View More
Feb. 15 2013
The grass is greener on the other side; or so they say. Since my career in the fitness industry began, I have constantly overheard the rambling chatter of other trainers; "I could get paid more to do this... View More
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Feb. 1 2013
Whether you are a solo fitness professional training clients at a gym or an entrepreneur managing a large staff; systems are the cornerstone of a successful business. Having solid systems in your business... View More
book review
Feb. 1 2013
Occasionally I review a book that will not only help fitness professionals build their business or enhance their knowledge, but to better serve our clients. Dustin Maher's "Fit Moms for Life; How to Have... View More
proof posture
Feb. 1 2013
Fitness professionals are in a position to prevent and improve poor posture. We know good posture allows for efficient movement while poor posture can cause some muscles to work too hard and others too... View More
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Jan. 17 2013
I believe that developing strategic partnerships is one of the fastest and most cost effective ways of building your business. It should be one of the foundation elements that receive continual focus with... View More
corporate leader
Jan. 16 2013
The time for on-site corporate fitness is now! In this article I'm going to share with you some of the key information that defines the critical differentiation you must have to set you apart from other... View More
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Jan. 15 2013
I'm going to switch gears a bit with this column because I wanted to share a tidbit of motivation that I have recently found inspiring both personally and professionally.I took a yoga class a few weeks... View More
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Jan. 1 2013
A few weeks ago, I needed to get my carpets cleaned ... it was long overdue. Family was coming into town for the holidays and my house was officially being converted to Hotel Vastola. I realized that I... View More