Website Hacks
Nov. 10 2017
It is imperative that you make your website standout, connect with your visitors and capture more leads. Here are 5 hacks to making a fitness website that can have a direct impact on your business... View More
Dr Squat
Oct. 2 2017
In this world, there are men – and then there are giants. Frederick C. Hatfield – known to most in our industry as “Dr. Squat” – was always destined to be part of the latter... View More
Reduced Flie Size_ OCT issue_Objections
Oct. 1 2017
Learn how to shift your sales conversations to limit prospect objections, using the 4-step GROW model (Goals, Reality, Options, We)... View More
Partner Jdrake
Oct. 1 2017
With over 36,000 gyms open in the U.S. alone, there is no shortage of competition in the fitness industry. Learn more about assessing the value of a business partner in this feature article!... View More
snip
July 1 2017
For the better part of nearly 40 years, Stephen Holt has been committed to serving the fitness industry and his clients at the highest level... View More
HeartRate_Image1_preview.jpeg
July 1 2017
Despite growing popularity and adoption of programs incorporating heart rate (HR) zone methodology, the fitness industry, in general, appears to lack a solid understanding of the scientific facts and limitations... View More
April 2 2017
Fitness professionals in non-clinical environments will encounter a broad spectrum of prospective clients, each with his or her own needs, issues and abilities... View More
April 2 2017
Exercise has been identified as one of the best ways to improve cognitive function and is probably better than playing any of the brain games that have become so popular... View More

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