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Jan. 5 2024
At Functional Aging Institute (FAI), we talk all the time about training your clients for ‘need to do,’ ‘like to do,’ and ‘want to do’ activities... View More
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Jan. 3 2024
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Dec. 28 2023
I sat in a velvet theatre seat, ready to relax, sip my coffee and take in a morning of presentations at Growth Day in L.A... View More
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Dec. 18 2023
In the fitness industry, achieving success encompasses various crucial factors, and one that stands prominently at the forefront is the skill of sales. Today, we will delve into three potent strategie
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Dec. 13 2023
This exercise targets the hamstrings and aims to improve strength in a lengthened position... View More
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Dec. 7 2023
In the age of social media, the fitness industry has witnessed a surge in both fitness professionals and fitness influencers viewings for attention and recognition... View More
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Nov. 28 2023
Eliminating tightness in the TFL can reduce tension in the IT band as well as reduce knee pain associated with Runner’s knee or patellofemoral pain syndrome... View More
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Nov. 28 2023
A great tool like the SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis can shift the narrative for you and your company... View More
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Nov. 8 2023
Lateral quickness and explosiveness is an essential component for athletic performance... View More
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Nov. 7 2023
Referrals SHOULD be your primary source of new business. Many fitness professionals are on the hunt for the next great marketing tactic while completely ignoring the best source for business growth... View More
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Oct. 31 2023
Search online or through social media feeds and a variety of fad diets and varied fitness plans are available, all purporting to be the best. Some backed by research, others by testimonials. With the... View More
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Oct. 10 2023
Since the blossom of social media, we are getting mixed signals about continuing education in the fitness industry... View More
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Oct. 10 2023
Multi-joint exercises are effective for building strength, improving cardiovascular conditioning and improving dynamic mobility and stability... View More
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Oct. 3 2023
Energy is required for everything we do! Energy means, “the strength and vitality required for sustained physical or mental activity.” No matter what the activity, our body uses nutrients to... View More
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Sept. 27 2023
Does the idea of integrating your passion for fitness into the medical model excite you?... View More
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Sept. 21 2023
How do we value customer relationships? We often think of customer relationships as the thing we do to connect with our customers such as sending newsletters, thank you cards, issuing challenges and o
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Sept. 12 2023
Strengthening the gluteus medius and hip stabilizing musculature is important for injury prevention and optimal performance... View More
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Sept. 11 2023
We celebrate our kids pretty well. As a mom of a recent high school graduate, I attended athletic, academic and scholarship banquets, grad parties and even a senior sunrise breakfast celebration... View More
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Aug. 28 2023
Are you burning out as a result of client turnover? Reduce the stress and overhead of acquiring new leads — and keep current clients on the roster long-term by helping them see results year-round,... View More
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Aug. 28 2023
Teaching clients to decelerate in the frontal plane without utilizing a trunk dominant strategy is something I am always working on in the rehab and performance setting... View More